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Archive for January 1st, 2012


Apple design chief Jonathan Ive awarded knighthood





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The BBC reported on Friday that Jonathan Ive, Apple's senior vice president of industrial design, has been named a Knight Commander of the British Empire in the U.K.'s 2012 New Year Honours list for "services to design and enterprise”. In 2005 he was awarded the title of Commander of the British Empire. Ive responded that he was "both humbled and sincerely grateful" by the commendation.

"I am keenly aware that I benefit from a wonderful tradition in the UK of designing and making," he said. "I discovered at an early age that all I've ever wanted to do is design."

Ive’s father was the first who inspired him to study design. Ive went on to study Industrial Design at Newcastle Polytechnic University. It was there that he first realized the potential of designing on the Mac.

"I discovered the Mac and felt I had a connection with the people who were making this product," he said. "I suddenly understood what a company was, or was supposed to be."

After graduating, Ive worked at the U.K. design agency Apple cooperated with. Then the company noted his talent and offered him a full-time position. During his 19 years at Apple, Ive and Steve Jobs became close friends and even "spiritual partners", according to Jobs' biography. While Jobs and Ive were close friends, Ive did admit to Isaacson that he felt Jobs had stolen some of his ideas.

"[Jobs] will go through a process of looking at my ideas and say, 'That's no good. That's not very good. I like that one,'" Ive told Isaacson in an interview. "And later I will be sitting in the audience and he will be talking about it as if it was his idea. I pay maniacal attention to where an idea comes from, and I even keep notebooks filled with my ideas. So it hurts when he takes credit for one of my designs."




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Written by Svetlana Osipova

Sunday, January 1st, 2012. 17:55