Apple Discontinues Apple TV 3 - Confirmed
Apple has discontinued the third-generation Apple TV and removed the device from its online store. Moreover, the company confirmed that it will no longer produce and officially promote the older set-top box, focusing on the newer Apple TV 4 working on tvOS.
Below you can find a short fragment from the official statement:
Effective immediately, Apple TV (3rd generation), MD/199LL/A, has reached end of life and is now discontinued. The Apple Supply team is going to fulfill all shippable backlog.
Apple released the Apple TV 3 in 2012. In terms of the functionality, it is completely different from the fourth-generation device with built-in Siri and updated hardware released in 2015.
Even though the set-top box is discontinued, you can still purchase a refurbished Apple TV 3 for $59. The prices for the Apple TV 4 start from $149.
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