Apple Launches First Gold iPhone 5s TV Ad

Apple has released its first TV ad for the new flagship iPhone 5s. This is pretty much the same video that was first shown at the launch of the high-end smartphone is September. It is a bit changed and shortened though.

Similar to the flow of the "plastic perfected" TV ad Apple launched last month for iPhone 5c, the new 5s spot depicts a phone materializing out of a liquid material.

The clip is 30 seconds long and is accompanied with a song called "Ohh La La” by Goldfrapp - an English glam rock band.

You may take a look at the new gold iPhone 5s ad below. What do you think about it? Leave your comments below the article.