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Apple’s Profit Share Among Top Mobile Phone Manufacturers Reached 75%





asymco_q411_mobile_phone_profits

Asymco's analyst Horace Dediu has published his latest estimations of profit and revenue distribution in the global mobile phone market. According to his analysis, Apple has increased its share of the top phone manufacturers’ profits to 75 percent. Samsung followed in second position with 16 percent of profit share, and no other manufacturer received more than 4 percent of profits.

“Apple reached 75% of profit share, nearly 40% of revenue share and 9% of units share”.

“Apple and Samsung combined for about 91% of profits with RIM third at 3.7%, HTC fourth at 3.0% and Nokia last at 1.8% of a $15 billion total for the quarter”.

Dediu’s estimations cover eight top manufacturers of mobile phones: Apple, Samsung, Nokia, HTC, LG, Research in Motion, Sony Ericsson and Motorola. While the analysis does not include several big players such as China-based ZTE, his calculations provide a relatively full picture of the market.

asymco_q411_iphone_share

According to his numbers, Apple has taken the top place in profits for thirteen quarters in row after it had overtaken Nokia, and now the company dominates the market with 75% profit share. Apple succeeds by achieving high profitability on its high-end devices, which enables the company to generate the majority of profits while controlling less than 10 percent of unit sales.





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Written by maxim

Saturday, February 4, 2012. 1:52

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