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Apple Store Employees Get New T-Shirts Ahead of Apple Watch Launch





As you already know, the launch of the long-anticipated Apple Watch is just around the corner. Ahead of this event, Apple has begun promoting the wearable device in its retail stores, various sport and fashion magazines and on the Internet. As a part of this promotion campaign, Apple Store employees have just received their new T-shirts they should be wearing during the try-on appointments with potential Apple Watch buyers as well as during the official release of the wearable device.

Photos showing these new T-shirts are available below, take a look.


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Written by Andrey

Tuesday, April 7th, 2015. 22:45

Apple to Release iMac with 8K Screen Later This Year - LG Display



According to one interesting comment, which was originally found on the LG Display blog last week, Apple announced that it will release a brand new iMac with 8K display as soon as this year. Although the guys from Cupertino haven’t made any announcements connected either with the iMac, or its revamped screen, the rumor comes from a very reliable source. In case you don’t know, LG Display is one of Apple’s main suppliers, so I guess its representatives have access to the information about product releases. Anyway, I suggest you to take such a rumor with a few pinches of salt as its main purpose may lie in causing fuss around the new product.


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Written by Andrey

Monday, April 6th, 2015. 22:37

New Apple TV Won't Support 4K Video - Rumors



According to the latest report from John Paczkowski, the next-generation Apple TV, which is expected to be unveiled at this year’s Worldwide Developers Conference, won’t boast of the support of 4K video. As to the possible reason for Apple’s decision not to include 4K video support to the updated device, it may be connected with the lack of high-quality 4K content. Moreover, such content requires fast Internet connection to be delivered to users and currently only about 15% of customers in the USA have access to the connection fast enough to work with 4K videos.


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Written by Andrey

Monday, April 6th, 2015. 21:40

Top 10 Stories of the Week



It is Sunday today, which means the time has come for our traditional Sunday post about the most interesting Apple-related news of the week. Let’s take a look at the articles worth your attention right now.


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Written by Andrey

Sunday, April 5th, 2015. 22:33

Apple Reportedly Can't Sell Apple Watch in Switzerland



As you know, the Apple Watch goes on sale in the USA, the UK, Canada, Australia, France, Germany, Hong Kong, China and Japan on April 24th. With time, the guys from Cupertino will undoubtedly launch their long-awaited smartwatch in a number of other countries. What’s interesting is that because of a 1985 patent, Apple may face some problems with the sales of the Apple Watch in Switzerland.


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Written by Andrey

Sunday, April 5th, 2015. 18:39

Samsung Galaxy S6 Edge Is as Bendable as iPhone 6 Plus [Video]



Even though Samsung officials say the Galaxy S6 Edge features a metal casing, which is 50% stronger than the casing used in other high-end smartphones and that the device is not as bendable as the iPhone 6 Plus, it looks like it is actually a bit more bendable than the 5.5-inch iPhone. According to the results of the latest durability test conducted by a firm called SquareTrade, the smartphone from South Korea bends at 110 lbs of pressure, just like the iPhone 6 Plus. The breaking point of the handset is 149 lbs, while the one of the larger-screened iPhone is 179 lbs. Looks like the 50% stronger casing doesn’t work as it should.


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Written by Andrey

Sunday, April 5th, 2015. 17:51

Prices for AppleCare+ for Apple Watch Will Depend on Model You Choose - Rumors



At the “Spring Forward” media event back in March, the guys from Cupertino announced that the AppleCare+ program will be available for Apple Watch customers. However, they somehow failed to mention the prices for this extended support service.


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Written by Andrey

Saturday, April 4th, 2015. 20:45

Apple Announces Exact Timing of Apple Watch Pre-Orders Start



As you probably know, the pre-orders for the long-awaited Apple Watch will start on April 10th. This means the customers from the United States, the United Kingdom, Canada, Germany, France, Australia, Hong Kong, China and Japan will get an opportunity to choose the model they want and purchase it within just several days. Apple has also revealed the exact time of the start of pre-sales. In the USA and Canada, the pre-orders will kick off at 12:01 AM Pacific Time on Friday, April 10. In the U.K they will go live at 8:01 a.m., in Australia - at 5:01 p.m., in Germany and France - at 9:01 a.m. and in Hong Kong, China and Japan - at 3:01 p.m.


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Written by Andrey

Saturday, April 4th, 2015. 20:19

Only 5.5-inch iPhone 6s Plus Will Feature Force Touch - Rumors



According to the latest rumors shared by people familiar with the matter, the guys from Cupertino may add Force Touch only to their 5.5-inch iPhone 6s Plus. The same sources claim that TPK, a firm, which produces 90% of Force Touch sensors for the Apple Watch, will later this year report record-breaking profits because of the orders for suchlike sensors for the next-generation iPhones. What is interesting about these sensors is that they are nearly three times more expensive than those for the wearable device.


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Written by Andrey

Friday, April 3rd, 2015. 19:02

Samsung to Produce Chips for Next-Gen iPhones - Bloomberg



According to the latest report from Bloomberg, Samsung will produce A9 chips for the next-generation iPhones. Today’s report has finally confirmed previous rumors, which suggested that Apple would switch from Taiwan Semiconductor Manufacturing Company (TSMC) to Samsung.


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Written by Andrey

Friday, April 3rd, 2015. 18:31

Apple Releases Seventh OS X Yosemite 10.10.3 Beta to Developers and Public Beta Testers



Apple в четверг выпустила седьмую бета-версию OS X Yosemite 10.10.3 для разработчиков и участников публичной программы тестирования. Интересно то, что релиз состоялся спустя всего через три дня после выхода шестой “беты”, которая могла похвастаться приложением Фото, поддержкой двухуровневой верификации Google, обновленными смайликами, а также рядом улучшений безопасности, стабильности и исправленными багами. Самая первая тестовая версия Yosemite 10.10.3 появилась где-то две месяца назад.


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Written by Andrey

Friday, April 3rd, 2015. 18:09

12-inch MacBook: First Benchmark Results Are Quite Good



Although the ultra-thin 12-inch MacBook, which was officially announced at Apple’s “Spring Forward” media event is yet to be released, earlier this week, first benchmarks showing the performance level of the new laptop appeared on the Internet. According to the result of the tests, in terms of CPU speed, the new MacBook can be compared to the 2011 MacBook Air. However, because of the noticeable improvements, this device will surely beat the old Air in terms of SSD speed and graphics performance.


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Written by Andrey

Thursday, April 2nd, 2015. 18:44

Apple to Sell 1 Million Apple Watch Units Over First Three Days After Launch



According to the latest report shared by a well-known and usually reliable Piper Jaffray analyst Gene Munster, Apple may sell as many as 1 million Apple Watch units in the launch weekend with more than 300.000 units sold in the first 24 hours. Of course, this does not necessarily mean that all of the units purchased over the first days will be immediately shipped to the customers. You see, Apple may see serious constraints at launch due to the strong demand and relatively poor inventory of the wearable device.


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Written by Andrey

Thursday, April 2nd, 2015. 17:45

Apps on Japanese App Store to Become More Expensive Soon



According to the latest announcement made by Apple, the company will raise the prices on the Japanese App Store within the next 24 hours. Such a step is caused by the fluctuations of the currency exchange rate in this Asian country. The guys from Cupertino say the changes won’t affect active subscribers immediately, however, they will have to pay more to renew their subscriptions for services and to purchase new apps and games. Apple will notify local users either by email, or through the official website.


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Written by Andrey

Thursday, April 2nd, 2015. 16:38

Apple Now Accepting Apple Watch Apps from All Developers



Several days after the release of the first-third party Apple Watch apps on the App Store, the guys from Cupertino have announced that they are ready to accept all the other WatchKit-based application for approval. Apart from that, Apple has updated its WatchKit website with the information on how to make the development of the apps easier and how to optimize them for the App Store. Apple has also provided its developers with the guidelines on creating the best possible icon or description for a particular app.


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Written by Andrey

Wednesday, April 1st, 2015. 23:39