Famous anchorwoman Ellen DeGeneres had to apologize to Apple after airing a fake iPhone commercial that scoffed at the device's finical touchscreen.

Ellen said Apple just didn't find it funny - and it's a common thing for a company with reputation of being extremely protective of its brand.

"I just want to say that I'm sorry if I made it look like the iPhone is hard to use. It's not hard to use. I have an iPhone. Portia has an iPhone. I just learned how to text on an iPhone. It’s the only phone I can text on. I love it. I love my iPad. I love my iPod. I love iHop. So everybody at Apple - Steve Jobs, Mr. Macintosh. I apologize. I'm sorry. I love this stuff."