iOS, Android activations surge 353% on record setting Christmas Day


In the first 20 days of December, mobile device activations tracked by analytics firm Flurry were around 1.5 million each day. As for December 25, it indicated that devices running Apple's iOS and Google's Android platforms saw a huge spike in activations, growing 353 percent from average totals earlier in December. The previous record tracked by Flurry belongs to Christmas Day in 2010. On December 25, 2010 the users activated 2.8 million devices.

Flurry's statistics come from the company's analytics software, which is found in more than 140,000 applications. Peter Farago, vice president of marketing with Flurry, claimed that his company's statistics detect "roughly" 100 percent of new iOS and Android devices activated each day. Application downloads on both iOS and Android also grew by 125 percent on Christmas Day, reaching 242 million. For the first 20 days of December, downloads averaged 108 million.

Flurry expects that by the end of the year 2011 Apple's App Store will exceed 10 billion application downloads. Moreover, iOS applications rake in 300 percent more revenue than their Android counterparts. During Apple’s last quarterly earnings conference call Apple has not revealed daily iOS activations in over a year, but announced that more than 250 million iOS devices had been sold during the quarter.


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