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News tagged ‘Steve Jobs’


Steve Jobs Expressed Interest In Light Field Cameras From Lytro





As the upcoming Inside Apple book by Adam Lashinsky revealed, last summer Steve Jobs expressed interest in products of photography company Lytro and subsequently met with its CEO Ren Ng. Steve Jobs asked Ren Ng to outline three things he would want the company to do with Apple.


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Written by maxim

Tuesday, January 24th, 2012. 16:02

Apple's digital textbooks with iBooks 2 were 'vision' of Steve Jobs



textbooks

Speaking with Peter Kafka of All Things D, McGraw-Hill CEO Terry McGraw said Apple's newly unveiled textbook initiative for the iPad with iBooks 2 was a project spearheaded by the late Steve Jobs before his death. He met with Jobs last June about the project and discussed their goals. "He (Jobs) should be here. He probably is (in spirit)," McGraw said. "This was his vision, this was his idea, and it all had to do with the iPad."

McGraw-Hill is one of the first publishers already on board with Apple's new e-textbooks for iBooks 2, seeing Apple's new iBooks 2 platform as a way for textbooks to evolve and improve education. The CEO said he's been interested in the iPad as a learning tool since Apple first launched the device in 2010.


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Written by Svetlana Osipova

Sunday, January 22nd, 2012. 1:38

Scott Forstall Profiled as Apple's 'CEO-in-Waiting'



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Fortune's Adam Lashinsky has written a new book entitled Inside Apple: How America's Most Admired -- and Secretive -- Company Really Works. The book is an unauthorized look at the inner workings of Apple.

Fortune offers one tidbit from the book today, profiling Senior Vice President for iOS Software Scott Forstall as Apple's current "CEO-in-waiting". Last October BusinessWeek also suggest that Forstall could be next Apple's CEO, portraying him as an aggressively ambitious "mini-Steve".


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Written by Svetlana Osipova

Wednesday, January 18th, 2012. 22:33

Apple to Launch 'Garageband for e-books' on Thursday



education

This week, on Thursday, January 19, Apple plans to hold its education-related media event. Last week Apple sent out invitations for the event with a tagline stated that the company would make an "education announcement in the Big Apple." The multiple reports are claiming that the company could announce an initiative to help textbook makers produce interactive ebooks for the iPad, with some sources calling the initiative "Garageband for e-books."

ArsTechnica reported on Monday that its sources are claiming that Apple will release a simple app that makes e-book publishing as easy as recording a song in GarageBand. Inkling CEO Matt MacInnis, who worked on education projects at Apple before leaving to focus on interactive e-books, also confirms the rumors, because he dosn't believe that Apple would start releasing content to replace, for example, textbooks, the company is likely to provide content production tools, similar to its own Logic or Final Cut Pro software.


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Written by Svetlana Osipova

Tuesday, January 17th, 2012. 15:52

Rare photo pictures young, rebellious Steve Jobs flipping IBM the bird



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Andy Hertzfeld, one of the original members of the Macintosh team published the photo to his Google+ page on Thursday in memoriam of the late Apple co-founder and his rebellious spirit. The photo captured nearly 30 years ago shows a shaggy-haired Steve Jobs, clad in blue jeans and a leather jacket, expressing his affection for then rival IBM. In the early days of Apple, IBM was largely considered the company’s biggest competitor and enemy of sorts.

In memoriam for Steve Jobs as 2011 draws to a close, here’s one more rare photo that illustrates his rebellious spirit. In December 1983, a few weeks before the Mac launch, we made a quick trip to New York City to meet with Newsweek, who was considering doing a cover story on the Mac. The photo was taken spontaneously as we walked around Manhattan by Jean Pigozzi, a wild French jet setter who was hanging out with us at the time. Somehow I ended up with a copy of it. My editor begged me to include it in my book, but I was too timid to ask for permission, especially since IBM was still making CPUs for Apple at the time.




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Written by Svetlana Osipova

Tuesday, January 3rd, 2012. 22:59

Hidden Stanford archive houses largest collection of historical Apple materials



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In late 1990s, when Apple had some financial hardships the company elected to turn over its trove of materials to Stanford University's Silicon Valley Archives. Apple had been collecting the materials with the intention of forming its own company museum. The materials include "hundreds of box" requiring more than 600 feet of shelf space and has early photos of a young Steve Jobs and Steve Wozniak, blueprints for the first Apple computer, user manuals, magazine ads, TV commercials, company t-shirts and drafts of Jobs' speeches.

The university hopes its efforts will ultimately help historians, entrepreneurs and policymakers understand how a startup launched in a Silicon Valley garage by two college dropouts grew into the world's largest company.


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Written by Svetlana Osipova

Tuesday, January 3rd, 2012. 22:35

Apple design chief Jonathan Ive awarded knighthood



ive

The BBC reported on Friday that Jonathan Ive, Apple's senior vice president of industrial design, has been named a Knight Commander of the British Empire in the U.K.'s 2012 New Year Honours list for "services to design and enterprise”. In 2005 he was awarded the title of Commander of the British Empire. Ive responded that he was "both humbled and sincerely grateful" by the commendation.

"I am keenly aware that I benefit from a wonderful tradition in the UK of designing and making," he said. "I discovered at an early age that all I've ever wanted to do is design."

Ive’s father was the first who inspired him to study design. Ive went on to study Industrial Design at Newcastle Polytechnic University. It was there that he first realized the potential of designing on the Mac.

"I discovered the Mac and felt I had a connection with the people who were making this product," he said. "I suddenly understood what a company was, or was supposed to be."

After graduating, Ive worked at the U.K. design agency Apple cooperated with. Then the company noted his talent and offered him a full-time position. During his 19 years at Apple, Ive and Steve Jobs became close friends and even "spiritual partners", according to Jobs' biography. While Jobs and Ive were close friends, Ive did admit to Isaacson that he felt Jobs had stolen some of his ideas.

"[Jobs] will go through a process of looking at my ideas and say, 'That's no good. That's not very good. I like that one,'" Ive told Isaacson in an interview. "And later I will be sitting in the audience and he will be talking about it as if it was his idea. I pay maniacal attention to where an idea comes from, and I even keep notebooks filled with my ideas. So it hurts when he takes credit for one of my designs."




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Written by Svetlana Osipova

Sunday, January 1st, 2012. 17:55

Apple could collect $10 for every Android device sold



settlement

Kevin Rivette, managing partner at intellectual property firm 3LP Advisors LLC, said in an interview with Bloomberg that if Apple were to abandon its lawsuits against Android smartphone manufacturers and instead negotiate licensing fees for its patented technology, Apple could collect $10 for each Android device sold. But as far as we know Apple is not interested in licensing Apple's patented technology to Android manufacturers. Steve Jobs called the Android products as the “stolen” ones and wanted “to go thermonuclear war” against Android.

"A scorched-earth strategy is bad news because it doesn't optimize the value of their patents -- because people will get around them," Rivette told Bloomberg.

"It's like a dam. Using their patents to keep rivals out is like putting rocks in a stream. The stream is going to find a way around. Wouldn't it be better to direct where the water goes?"

Such approach makes mobile devices manufacturers to modify their infringing products and work around Apple's intellectual property. For example, earlier this month, the U.S. International Trade Commission found that HTC was in violation of an Apple patent related to "Data Detectors," but only a day later HTC said it was testing new devices that work around Apple's patent.




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Written by Svetlana Osipova

Thursday, December 29th, 2011. 23:00

This is What a 7.85-Inch iPad May Look and Feel Like



iPad-Mini-comparison-t

The recent rumors claim that Apple may launch a smaller 7.85" iPad sometime in 2012 to compete against the new 7" Kindle Fire tablet from Amazon. Though Apple has never tried to compete spec for spec against their competitors. For example, the iPhone has kept the same basic form factor across 5 different generations.

The supply chain has actually been very specific about the screen size of this rumored iPad. According to Chinese manufacturers, Apple is buying up 7.85" screens for this upcoming mini iPad. So, we asked our friends at CiccareseDesign to put together these mockups of what a 7.85" iPad would look like in comparison to the existing 9.7" iPad.

The 7.85" iPad is actually a lot smaller than the existing iPad. Icons are smaller than the 9.7" iPad, of course, but still bigger than the icons found on the iPhone. The on screen keyboard also seems quite usable at this size.


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Written by Svetlana Osipova

Sunday, December 25th, 2011. 22:56

1976 letter calls 21-year-old Steve Jobs a hard bargaining, secretive 'joker'



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When a 21-year-old Steve Jobs was starting his Apple’s empire, he was met with skepticism in Silicon Valley. The handwritten note, brought to light this week by Bloomberg, was written by  Mike Rose, who ran an advertising agency in Los Altos, Calif., in 1976, and where he expressed concern over Jobs and his partner, Steve Wozniak, who he felt were "flakey" after having met them. In the letter, Rose referred to Jobs as a "joker." When a young man, Jobs displayed some of the same characteristics that would eventually become known around the world.

Rose noted that Jobs looked like a secretive men, who "wouldn't trust" him. Rose and Jobs met because he needed someone to print the manual for the Apple I computer, the first product he and Wozniak had created.


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Written by Svetlana Osipova

Saturday, December 24th, 2011. 22:18

Apple wants to launch 'iPad 3' on Feb. 24 birthday of Steve Jobs



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A new rumor from the Far East claims that Apple is pushing its manufacturing partners to meet deadlines that would allow the company to launch a third-generation iPad next year on Feb. 24, which is the birthday of Apple co-founder Steve Jobs.

A local Chinese-language newspaper reported Friday that iPad3 might be launched on Feb. 24 to mark the anniversary of the birth of Apple's late co-founder Steve Jobs.

Citing sources close to Taiwanese makers in the iPad3 supply chain, the Economic Daily News said the gadget could be launched in mid-first quarter of next year or by the end of next March.


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Written by Svetlana Osipova

Friday, December 23rd, 2011. 23:57

Steve Jobs awarded posthumous Grammy



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This week the Recording Academy announced the winners of its annual Special Merit Grammy Awards. One of the awards will go to Steve Jobs who was named one of several recipients, including Brazilian composer and arranger Antonio Carlos Jobim, of a Trustees Award for 2012. The Trustees Award category is designed to recognize those who have made significant contributions to music in areas other than performance.

As former CEO and co-founder of Apple, Steve Jobs helped create products and technology that transformed the way we consume music, TV, movies, and books. A creative visionary, Jobs' innovations such as the iPod and its counterpart, the online iTunes store, revolutionized the industry and how music was distributed and purchased. In 2002 Apple Computer Inc. was a recipient of a Technical GRAMMY Award for contributions of outstanding technical significance to the recording field. The company continues to lead the way with new technology and in-demand products such as the iPhone and iPad.

The ceremony honoring the winners of Trustees Awards will be held on Saturday, February 11th.




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Written by Svetlana Osipova

Friday, December 23rd, 2011. 23:14

Walter Isaacson Considering Expanding Steve Jobs Biography



stevejobscovertiteled

Fortune reports that Walter Isaacson, author of Steve Jobs biography, may not yet be finished working on the book. Isaacson currently has several ideas how to expand the authorized biography. Не is going to describe more fully the events surrounding Jobs' death in early October or to add extensive annotations to the existing content.

The author discussed potential plans for expanding the already 630-page book in the future. One possibility is doing an extensively annotated version. Another is writing an addendum that addresses the period surrounding Jobs' death. Fleshing out the details seems like a logical next step, since Isaacson believes the Apple (AAPL) CEO's story will be told for decades or a century to come. "This is the first or second draft," he said, referring to his book's role in documenting Jobs' life. "It's not the final draft."

Steve Jobs biography by Walter Isaacson has already became Amazon's best-selling print book in 2011 and named the company's best-selling new release of 2011 for combined print and digital sales.




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Written by Svetlana Osipova

Thursday, December 22nd, 2011. 13:42

Apple Submits Revised Plans and Renderings for Apple's New Campus



spaceship-1

Apple has reportedly submitted revised plans for their so-called "Spaceship" campus. The company plans to break ground on the project next year and open the facility in 2015. This mega-campus in Cupertino, Calif., is expected to provide Apple with approximately 2.8 million square feet for up to 13,000 employees. Late Apple co-founder Steve Jobs personally presented the original plans for the campus to the City of Cupertino in June. Following Jobs' presentation, city officials quickly voiced support for the project. Jobs described it as follows:

It's a pretty amazing building. It's a little like a spaceship landed. It's got this gorgeous courtyard in the middle... It's a circle. It's curved all the way around. If you build things, this is not the cheapest way to build something. There is not a straight piece of glass in this building. It's all curved. We've used our experience making retail buildings all over the world now, and we know how to make the biggest pieces of glass in the world for architectural use. And, we want to make the glass specifically for this building here. We can make it curve all the way around the building... It's pretty cool.

The City of Cupertino posted an update to the company's "Apple Campus 2 Project" on Tuesday evening. Though most of the new renderings are higher-quality versions of the original design, some of the images show a darker color for the structure's roof. Other changes include addition of parking plans, drawings for a private jogging path and a proposed expansion of the corporate fitness center from the original proposal of 25,000 square feet to 45,000 square feet.


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Written by Svetlana Osipova

Thursday, December 8th, 2011. 9:51

Apple’s Founding Contract Will Be Auctioned Off At Sothby’s



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According to the Bloomber’s report, Sothby’s is going to auction off the original four-page founding contract among Steve Jobs, Ron Wayne and Steve Wozniak that established Apple Computer Company on April 1st, 1976. The document is expected to fetch from $100,000 to $150,000 on the auction that is planned for December 13th. Richard Austin, the director of books and manuscripts at Sotheby’s in New York, said:


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Written by maxim

Tuesday, November 29th, 2011. 1:00