{"id":8196,"date":"2010-07-21T01:30:50","date_gmt":"2010-07-20T21:30:50","guid":{"rendered":"http:\/\/iphoneroot.com\/?p=8196"},"modified":"2010-07-21T01:30:50","modified_gmt":"2010-07-20T21:30:50","slug":"apple-2010-q3-financial-results-all-time-record-revenue","status":"publish","type":"post","link":"https:\/\/iphoneroot.com\/RU\/apple-2010-q3-financial-results-all-time-record-revenue\/","title":{"rendered":"\u0424\u0438\u043d\u0430\u043d\u0441\u043e\u0432\u044b\u0435 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b Apple \u0437\u0430 3 \u043a\u0432\u0430\u0440\u0442\u0430\u043b 2010 \u0433\u043e\u0434\u0430: \u0440\u0435\u043a\u043e\u0440\u0434 \u043f\u0440\u0438\u0431\u044b\u043b\u0438"},"content":{"rendered":"<p>\u041a\u043e\u043c\u043f\u0430\u043d\u0438\u044f Apple \u043e\u043f\u0443\u0431\u043b\u0438\u043a\u043e\u0432\u0430\u043b\u0430 \u0444\u0438\u043d\u0430\u043d\u0441\u043e\u0432\u044b\u0439 \u043e\u0442\u0447\u0435\u0442 \u0437\u0430 \u0442\u0440\u0435\u0442\u0438\u0439 \u043a\u0432\u0430\u0440\u0442\u0430\u043b 2010 \u0433\u043e\u0434\u0430. \u0426\u0438\u0444\u0440\u044b \u043f\u043e\u0442\u0440\u044f\u0441\u0430\u044e\u0449\u0438\u0435 - \u0443\u0441\u0442\u0430\u043d\u043e\u0432\u043b\u0435\u043d \u043d\u043e\u0432\u044b\u0439 \u0440\u0435\u043a\u043e\u0440\u0434 \u043f\u043e \u0434\u043e\u0445\u043e\u0434\u043d\u043e\u0441\u0442\u0438. \u0418\u0442\u0430\u043a \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0446\u0438\u0444\u0440:<\/p>\n<ul>\n<li>\u0414\u043e\u0445\u043e\u0434: $15.7 \u043c\u043b\u0440\u0434 (\u0440\u0435\u043a\u043e\u0440\u0434)<\/li>\n<li>\u0427\u0438\u0441\u0442\u0430\u044f \u043f\u0440\u0438\u0431\u044b\u043b\u044c: $3.25 \u043c\u043b\u0440\u0434 ($3.51 \u043d\u0430 \u0430\u043a\u0446\u0438\u044e)<\/li>\n<li>\u041c\u0430\u0440\u0436\u0430: 39.1% (\u0431\u044b\u043b\u043e 40.9% \u0432 \u043f\u0440\u043e\u0448\u043b\u043e\u043c \u0433\u043e\u0434\u0443)<\/li>\n<\/ul>\n<p>\u041c\u0435\u0436\u0434\u0443\u043d\u0430\u0440\u043e\u0434\u043d\u044b\u0435 \u043f\u0440\u043e\u0434\u0430\u0436\u0438 \u0441\u043e\u0441\u0442\u0430\u0432\u0438\u043b\u0438 52% \u0434\u043e\u0445\u043e\u0434\u0430.<\/p>\n<p>\u041f\u0440\u043e\u0434\u0430\u0436\u0438:<\/p>\n<ul>\n<li>Mac'\u0438: 3.47 \u043c\u043b\u043d<\/li>\n<li>iPod'\u044b: 9.41 \u043c\u043b\u043d<\/li>\n<li>iPhone'\u044b: 8.4 \u043c\u043b\u043d<\/li>\n<li>iPad'\u044b: 3.27 \u043c\u043b\u043d<\/li>\n<\/ul>\n<p><a href=\"https:\/\/iphoneroot.com\/wp-content\/uploads\/2010\/07\/2010-q3-revenue.png\"  rel=\"lightbox[8196]\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-8197\" src=\"https:\/\/iphoneroot.com\/wp-content\/uploads\/2010\/07\/2010-q3-revenue-400x272.png\" alt=\"\" width=\"400\" height=\"272\" srcset=\"https:\/\/iphoneroot.com\/wp-content\/uploads\/2010\/07\/2010-q3-revenue-400x272.png 400w, https:\/\/iphoneroot.com\/wp-content\/uploads\/2010\/07\/2010-q3-revenue-300x204.png 300w, https:\/\/iphoneroot.com\/wp-content\/uploads\/2010\/07\/2010-q3-revenue.png 856w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a><\/p>\n<p>\u041d\u0438\u0436\u0435 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u0435\u043d \u043e\u0444\u0438\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0439 \u043f\u0440\u0435\u0441\u0441 \u0440\u0435\u043b\u0438\u0437:<\/p>\n<p><!--more--><\/p>\n<h1>Apple Reports Third Quarter Results<\/h1>\n<h2>All-Time Record Revenue<br \/>\nEarnings Increase 78 Percent<\/h2>\n<p>CUPERTINO, California\u2014July 20, 2010\u2014Apple\u00ae today announced financial  results for its fiscal 2010 third quarter ended June 26, 2010. The  Company posted record revenue of $15.7 billion and net quarterly profit  of $3.25 billion, or $3.51 per diluted share. These results compare to  revenue of $9.73 billion and net quarterly profit of $1.83 billion, or  $2.01 per diluted share, in the year-ago quarter. Gross margin was 39.1  percent compared to 40.9 percent in the year-ago quarter. International  sales accounted for 52 percent of the quarter\u2019s revenue.<\/p>\n<p>Apple sold 3.47 million Macs during the quarter, representing a new  quarterly record and a 33 percent unit increase over the year-ago  quarter. The Company sold 8.4 million iPhones in the quarter,  representing 61 percent unit growth over the year-ago quarter. Apple  sold 9.41 million iPods during the quarter, representing an eight  percent unit decline from the year-ago quarter.  The Company began  selling iPads during the quarter, with total sales of 3.27 million.<\/p>\n<p>\u201cIt was a phenomenal quarter that exceeded our expectations all around,  including the most successful product launch in Apple\u2019s history with  iPhone 4,\u201d said Steve Jobs, Apple\u2019s CEO. \u201ciPad is off to a terrific  start, more people are buying Macs than ever before, and we have amazing  new products still to come this year.\u201d<\/p>\n<p>\u201cWe\u2019re really pleased to have generated over $4 billion of cash during  the quarter,\u201d said Peter Oppenheimer, Apple\u2019s CFO.  \u201cLooking ahead to  the fourth fiscal quarter of 2010, we expect revenue of about $18  billion and we expect diluted earnings per share of about $3.44\u201d<\/p>\n<p>Apple will provide live streaming of its Q3 2010 financial results  conference call beginning at 2:00 p.m. PDT on July 20, 2010 at <noindex><a target=\"_blank\" rel=\"nofollow\" href=\"http:\/\/www.apple.com\/quicktime\/qtv\/earningsq310\/\" target=\"_blank\" >www.apple.com\/quicktime\/qtv\/earningsq310\/<\/a><\/noindex>.  This webcast will also be available for replay for approximately two  weeks thereafter.<\/p>\n<p>This press release contains forward-looking statements including without  limitation those about the Company\u2019s estimated revenue and earnings per  share. These statements involve risks and uncertainties, and actual  results may differ. Risks and uncertainties include without limitation  the effect of competitive and economic factors, and the Company\u2019s  reaction to those factors, on consumer and business buying decisions  with respect to the Company\u2019s products; continued competitive pressures  in the marketplace; the ability of the Company to deliver to the  marketplace and stimulate customer demand for new programs, products,  and technological innovations on a timely basis; the effect that product  transitions, changes in product pricing or mix, and\/or increases in  component costs could have on the Company\u2019s gross margin; the inventory  risk associated with the Company\u2019s need to order or commit to order  product components in advance of customer orders; the continued  availability on acceptable terms, or at all, of certain components and  services essential to the Company\u2019s business currently obtained by the  Company from sole or limited sources; the effect that the Company\u2019s  dependency on manufacturing and logistics services provided by third  parties may have on the quality, quantity or cost of products  manufactured or services rendered; the Company\u2019s reliance on the  availability of third-party digital content and applications; the  potential impact of a finding that the Company has infringed on the  intellectual property rights of others; the Company\u2019s dependency on the  performance of distributors and other resellers of the Company\u2019s  products; the effect that product and service quality problems could  have on the Company\u2019s sales and operating profits; the Company\u2019s  reliance on sole service providers for iPhone\u00ae in certain countries; the  continued service and availability of key executives and employees;  war, terrorism, public health issues, and other circumstances that could  disrupt supply, delivery, or demand of products; potential litigation  from the matters investigated by the special committee of the board of  directors and the restatement of the Company\u2019s consolidated financial  statements; and unfavorable results of other legal proceedings.<\/p>\n<p>More information on potential factors that could affect the Company\u2019s  financial results is included from time to time in the Company\u2019s public  reports filed with the SEC, including the Company\u2019s Form 10-K, as  amended, for the fiscal year ended September 26, 2009, its Forms 10-Q  for the quarters ended December 26, 2009 and March 27, 2010, and its  Form 10-Q for the quarter ended June 26, 2010 to be filed with the SEC.  The Company assumes no obligation to update any forward-looking  statements or information, which speak as of their respective dates.<\/p>\n<p><noindex><a target=\"_blank\" rel=\"nofollow\" href=\"http:\/\/www.apple.com\/pr\/library\/2010\/07\/20results.html\" target=\"_blank\" >via Apple<\/a><\/noindex><\/p>","protected":false},"excerpt":{"rendered":"<p>\u041a\u043e\u043c\u043f\u0430\u043d\u0438\u044f Apple \u043e\u043f\u0443\u0431\u043b\u0438\u043a\u043e\u0432\u0430\u043b\u0430 \u0444\u0438\u043d\u0430\u043d\u0441\u043e\u0432\u044b\u0439 \u043e\u0442\u0447\u0435\u0442 \u0437\u0430 \u0442\u0440\u0435\u0442\u0438\u0439 \u043a\u0432\u0430\u0440\u0442\u0430\u043b 2010 \u0433\u043e\u0434\u0430. \u0426\u0438\u0444\u0440\u044b \u043f\u043e\u0442\u0440\u044f\u0441\u0430\u044e\u0449\u0438\u0435 - \u0443\u0441\u0442\u0430\u043d\u043e\u0432\u043b\u0435\u043d \u043d\u043e\u0432\u044b\u0439 \u0440\u0435\u043a\u043e\u0440\u0434 \u043f\u043e \u0434\u043e\u0445\u043e\u0434\u043d\u043e\u0441\u0442\u0438. \u0418\u0442\u0430\u043a \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0446\u0438\u0444\u0440: \u0414\u043e\u0445\u043e\u0434: $15.7 \u043c\u043b\u0440\u0434 (\u0440\u0435\u043a\u043e\u0440\u0434) \u0427\u0438\u0441\u0442\u0430\u044f \u043f\u0440\u0438\u0431\u044b\u043b\u044c: $3.25 \u043c\u043b\u0440\u0434 ($3.51 \u043d\u0430 \u0430\u043a\u0446\u0438\u044e) \u041c\u0430\u0440\u0436\u0430: 39.1% (\u0431\u044b\u043b\u043e 40.9% \u0432 \u043f\u0440\u043e\u0448\u043b\u043e\u043c \u0433\u043e\u0434\u0443) \u041c\u0435\u0436\u0434\u0443\u043d\u0430\u0440\u043e\u0434\u043d\u044b\u0435 \u043f\u0440\u043e\u0434\u0430\u0436\u0438 \u0441\u043e\u0441\u0442\u0430\u0432\u0438\u043b\u0438 52% \u0434\u043e\u0445\u043e\u0434\u0430. \u041f\u0440\u043e\u0434\u0430\u0436\u0438: Mac'\u0438: 3.47 \u043c\u043b\u043d iPod'\u044b: 9.41 \u043c\u043b\u043d iPhone'\u044b: 8.4 \u043c\u043b\u043d iPad'\u044b: [&hellip;]<\/p>\n","protected":false},"author":100,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,7],"tags":[47,682,781,36,629,650,1059,40,716,362,461,463,366,259,34,577,334,35,783,38,752,1138,271,107,694,1241,748,464,718,859,504,1220,1026,1230,613,527,647,983,988,914,1074,985,984],"class_list":["post-8196","post","type-post","status-publish","format-standard","hentry","category-all","category-official","tag-2-0","tag-3-2","tag-app","tag-apple","tag-apple-ipad","tag-apple-iphone","tag-application","tag-applications","tag-ceo","tag-design","tag-error","tag-financial-results","tag-intel","tag-ipad","tag-iphone","tag-iphone-4","tag-iphone-4g","tag-ipod","tag-irc","tag-itunes","tag-job","tag-lion","tag-mac","tag-music","tag-nova","tag-official","tag-opera","tag-profit","tag-quicktime","tag-report","tag-sale","tag-sales","tag-sed","tag-share","tag-steve-jobs","tag-time","tag-update","tag-ipad-ru","tag-ipod-ru","tag-iphone-ru","tag-iphone-4-ru","tag-iphone-4g-ru2","tag-iphone-4g-ru"],"_links":{"self":[{"href":"https:\/\/iphoneroot.com\/RU\/wp-json\/wp\/v2\/posts\/8196","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/iphoneroot.com\/RU\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/iphoneroot.com\/RU\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/iphoneroot.com\/RU\/wp-json\/wp\/v2\/users\/100"}],"replies":[{"embeddable":true,"href":"https:\/\/iphoneroot.com\/RU\/wp-json\/wp\/v2\/comments?post=8196"}],"version-history":[{"count":0,"href":"https:\/\/iphoneroot.com\/RU\/wp-json\/wp\/v2\/posts\/8196\/revisions"}],"wp:attachment":[{"href":"https:\/\/iphoneroot.com\/RU\/wp-json\/wp\/v2\/media?parent=8196"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/iphoneroot.com\/RU\/wp-json\/wp\/v2\/categories?post=8196"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/iphoneroot.com\/RU\/wp-json\/wp\/v2\/tags?post=8196"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}