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Apple Airs One More iPhone 6s Ad [Video]





Following two iPhone 6s commercials entitled “Ridiculously Powerful” and “Hey Siri” released earlier this week, Apple has just shared a new short clip called “On the Set”. The 15-second ad once again highlights Apple’s virtual assistant Siri and its capabilities. The commercial is available on Apple’s official YouTube channel as well as on our website. Take a look.


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Written by Andrey

Friday, December 4th, 2015. 18:42

Posted in All,Official,Other,Video

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Apple Sold 3.9 Million Apple Watch Units in Q3 2015 - Estimates



According to the latest report from a research firm called IDC, Apple may have sold as many as 3.9 million Apple Watch units in the third quarter of this year. As to the total number of wearable devices sold to customers in the Q3 2015, it reportedly grew to 21.0 million units from just 7.1 million units shipped in the fourth quarter of 2014. It should be noted, however, that the numbers shared by the analysts are just estimates. So far, Apple hasn’t revealed the exact quantity of Apple Watches sold in the first months of its availability.

The chart below demonstrates the current state of the smartwatch market.


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Written by Andrey

Friday, December 4th, 2015. 18:24

Posted in All,Hardware,Other,rumors

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Ming-Chi Kuo Confirms Rumors About Early-2016 Launch of New 4-inch iPhone



KGI Securities analyst Ming-Chi Kuo has recently confirmed earlier reports from other reliable insiders and claimed Apple is planning to release a 4-inch iPhone similar to the iPhone 5s in terms of design in early 2016. Unlike other sources, however, Kuo believes the new handset will be equipped with an efficient A9 processor manufactured by Samsung and Taiwan Semiconductor Manufacturing Company (TSMC), not the A8X chip. Other details about the upcoming gadget include NFC, metal body with at least two or three color options, same camera as in the iPhone 5s and a price tag of $400-500.


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Written by Andrey

Friday, December 4th, 2015. 17:31

More Buyers Opt for Larger iPhones, More Android Users Switch to iPhones - CIRP



According to a research firm Consumer Intelligence Research Partners (CIRP), 37% of iPhone 6s and iPhone 6s Plus buyers have purchased the 5.5-inch model. If to compare the results of this year with those of 2014, we may see that the number of users choosing the iPhone with a larger display has grown substantially over the past 12 months. Last year, 25% of customers decided to purchase the 5.5-inch iPhone 6 Plus, so the increase is equal to 12%.

If to speak about the number of users who switched from rival platforms, Google’s Android in particular, it has changed as well. The share of former Android users accounted for 26% and this is a new record. Last year, it was equal to 12% and in 2013 it made 23% of iPhone 5s purchasers.


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Written by Andrey

Thursday, December 3rd, 2015. 17:06

MacBooks Are More Durable Than Their Rivals - Survey



Latest survey conducted by Consumer Reports among 58,000 laptop owners who purchased their machines between 2010 and 2015 has revealed that Apple laptops are the most reliable devices on the market. Moreover, MacBooks are less likely to require repairs in the course of 3 to 5 years if to compare with rivals from other vendors. Both Air and Pro MacBook lineups turned out to be extremely reliable and durable.


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Written by Andrey

Thursday, December 3rd, 2015. 16:50

iOS 9 Adoption Rate Reaches 70% - Apple



According to the latest data shared by Apple, iOS 9 adoption rate has recently reached 70%. What this means is that 70% of active iPhones, iPads and iPod touch units are now running iOS 9 or a higher version of Apple’s mobile operating system. As usual, the data is based on the App Store usage, so it can be called a reliable source of information.


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Written by Andrey

Thursday, December 3rd, 2015. 14:56

Posted in All,Firmware,Official,Other

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