More than half of smartphone consumers prefer to buy the iPhone 5

A new survey of more than 800 United States buyers found that more than half of those ones who planning to buy a smartphone in the next three months say they will buy the new iPhone 5 by Apple. The poll conducted by Piper Jaffray, revealed that 53.3% of consumers say they plan to buy the iPhone 5 in the near future. This is close to a number of buyers constituting the 54.9 percent who have already chosen the iPhone 5 in October and a little more than 47.7 percent who said they would choose Apple in September.

"We believe this is a positive that demonstrates the majority of U.S. consumers want an iPhone 5 even following the launch craze, and despite the Maps issues that have been widely noted," analyst Gene Munster said.

The latest survey showed that while more than half of the customers in the United States are planning to buy iPhone 5 from Apple, 35.3 percent of the respondents said they would choose a device that works form the Google Android platform. As for the rest, 6.5 percent  in the last December poll said they plan to buy Windows Phone in the near future, and 4.9 percent wish to purchase the new BlackBerry.

Jeffrey Piper performed an analysis of what users say on social networking site Twitter. Investment research firm conducted a search for tweets that contain keywords other than iPhone related words such as "buy," "shipped" or "acquired." Jeffrey Piper also believes that the trend of buying iPhone 5 greater than iPhone 4S. Company data showed that after 2.5 months from the launch, the demand index for the iPhone 5 went up over the iPhone 4S between 30 and 40 percent, based on posts on Twitter.

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Written by Svetlana Osipova

Friday, December 14, 2012. 13:00

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