Mac App Store Reportedly Set to Launch Today

According to The Loop, Apple is planning to launch the Mac App Store at 12:00 pm (noon) ET on Thursday. That puts it at about 9:00 am PT where Apple is headquartered in Cupertino, California. The Mac App Store lets you browse new and noteworthy apps, find out what’s hot, view staff favorites, search categories and read customer ratings and reviews. You can purchase, download and install apps in just one click and start using them immediately like on the App Store. The Mac App Store will be available to Mac OS X Snow Leopard users as a free download through Software Update. Purchased apps can run on all of your personal Macs and updates are delivered directly through the Mac App Store.