Apple's Creative Billboard Ad Campaign in San Francisco
New iPhone 5c ads have appeared on the San Francisco’s billboards, bus stops, kiosks etc. recently. These large posters are of two designs - the first one simply shows the back shell of the plastic iPhone and the second one depicts a front bottom and rear top parts of the device.
At the top of the ad, the bottom of one phone highlights its iconic single Home button and the default row of apps that ship with the phone, including Mail, Safari and Music, in their new iOS 7 editions.
Underneath, the top rear of the phone depicts a camera with flash and a prominent Apple logo. The ultra simple posters focus all attention the style of the new model, with no mention of price, size or components. The word "Apple" does not even appear.
How do you like the new printed ads? Leave your comments below the article.
Follow us on