Apple And Google Interested In Buying BOKU?


Both Apple and rival Google are interested in purchasing mobile payments company Boku. San Francisco-based Boku is a startup company, which aims to bring "bank-grade payments technology" to mobile platforms and create the standard for online payments using a mobile phone. The company has partnered with mobile carriers to allow customers to purchase goods using their mobile phones. Customers simply enter their mobile phone number when looking to purchase an item and a confirmation message is sent to their device. The resulting charges are then added to your wireless monthly bill. It would eliminate the need for the use of credit cards for online transactions. As expected, Apple may spend at least $250 million (and up to $450 million) to acquire BOKU.

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Written by Svetlana Osipova

Tuesday, November 2, 2010. 14:28

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