Mac passes five percent global market share


According to a new analysis, first time for 15 years Apple’s worldwide share of PC market passed 5 percent up from 4.7 percent in June and 4.4 percent a year ago. Analyst Charlie Wolf of Needham & Co. reported that in the third calendar quarter of 2011 Mac shipments outpaced the PC market for the 22nd straight quarter. Apple’s growth was 24.6 percent, while growth in total PC shipments was 5.3 percent. During this quarter Apple sold 4.89 million Macs, there are the record numbers of Mac sales.

"More impressively, the growth in Mac shipments in the past year represented 20% of the growth in worldwide PC shipments," he said. To further put things into perspective, Wolf noted that Apple's September quarter Mac shipments exceeded annual Mac shipments for all years prior to 2006.

Mac shipments significantly increased in both the home and business markets. In home market Mac shipments showed 25.6 percent growth, while the overall increase was only 4 percent. Shipments to the business market were an impressive nine times the market pace: 43.8 percent versus 4.8 percent. Wolf suggested that Mac success could be attributed to halo effect from the iPad and iPhone.

However, Apple didn’t show great performance in the education and government markets. In the third calendar quarter of 2011 Mac shipments to education customers for the quarter grew on 2.9 percent, compared to 16.9 percent for the PC market. Such situation might be caused by the iPad cannibalization of the education market.

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Written by Svetlana Osipova

Friday, November 18, 2011. 10:41

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