RIM released the next-generation smartphone BlackBerry Z10

Research in Motion announced the launch of a new generation smartphone, theZ10. RIM also announced a corporate rebranding, officially changing the name of the company on the BlackBerry.

All of the four vendors are expected to ship the Z10 in March. The cost of the smartphone is $ 199 with two-year contract. Walt Mossberg reviewed the Z10 for the Wall Street Journal, noted that the Q10 model with a physical keyboard will appear in April. He noted that the battery holds a charge not so long as the iPhone 5, with a similar use, but the device has some dignity.

BlackBerry has always used physical keyboard, and, according to Mossberg, the virtual keyboard on the Z10 has advantages:

"The Z10 keyboard is the best and fastest out-of-the-box virtual keyboard I’ve used. Master BlackBerry thumb typists might not find it as fast as the traditional physical keyboard, but, for a one-finger typist like me, it was faster and more accurate than either the native keyboards on the iPhone or Android. This is partly because it features predictive typing. It displays words that are likely to come next right above the rows of letters, and lets you flick these words upward into the text you’re composing. It learns what mistakes you typically make in hitting letters, and adjusts. And it learns words and abbreviations you frequently use, even proper names."

The company expects to launch 70000 apps, including Facebook, Twitter, Angry Birds, MLB and many others. However, applications such as Pandora, Spotify and Netflix are missing.

Z10 comes with a 4.2-inch 1280 x 768 screen that gives it a higher pixel density than on the iPhone 5; 8-megapixel back camera; only 16 GB of memory but it has a slot for memory cards; available in white or black color; removable battery; support for LTE, but Mossberg got extremely low speed of data transmission from AT&T and RIM could not explain why.