Apple to Open New Apple Store in Milan, Italy
Apple has officially announced that it will open a new Apple Store in Milan, Italy. The new retail location will be situated at Piazza Liberty, also known as Liberty Square. Looks like this will be a truly unique flagship store.
According to the city planning documents, to enter the store one will have to use the staircase placed between two waterfalls that form a fountain. The store will be built together with Apple’s long-term partner, a firm called Foster and Partners.
Apple is developing a new strategy aimed at making the Apple Store a place to meet friend and new people rather than just a store. The Piazza Liberty Apple Store will become one of the first places of such kind.
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