Steve Jobs’s attempts to convince publishers to provide the content in a useful digital form were not that successful and the negotiations initiated in February have "stumbled."

Some newsmakers report of "friendly" talks, but speak of Apple's business model as a crucial change for the publishing business. They aware of the impact iTunes had had on the songs industry in 2003. Then the number of downloads of single songs from Apple influenced the resulting purchases of the singers’ albums.

Apple has been conquering the e-reader market long before the new iPad was on offer. So that is not a surprise that such companies as Amazon, which previously dominated the market have to increase their prices in response to the iPad’s outbreak.

According to 9to5Mac it seems that Apple will present the new Firmware 4.0 on a new event scheduled for March 14, 2010. The news were received from a reliable source, but this is still rumors. Previously Apple was expected to release firmware 3.2 in March-April and firmware 4.0 some time in July. We'll see!

It's really true, that in some cases the best ideas are the simplest ones that come to mind in moments when we least expect it. Here is a good example, when one of users created an iPhone stand using cigarette package. The result is a support for the iPhone that is very simple and functional:

Several users report that Apple started allowing iPod touch owners to upgrade to iPhone OS 3 for no charge.

The information initially comes from PocketGamer's Tracy Erickson:

Syncing a second generation iPod touch today with an older version of the software prompted me to accept the free upgrade. How exciting.

Just as when asked to download and install the latest firmware on an iPhone, iTunes simply asks for confirmation - no signing in to pay for the software.

Sounds like free a good price for iPod touch 3.1.3 upgrade.

PS: Jailbreakers: think before updating - you might lose the ability to jailbreak your device if you upgrade the firmware.

Update: Several users confirmed the free update. However a number of users report that they are still asked to pay for the update.

MacWorld Expo 2010 started on the Feb, 11. We'll show you how that day and the MWSF generally started.

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It looks like Apple has started banning iPhone hackers from the iTunes App Store.

A few day ago Sherif Hashim, the iPhone developer and hacker, tweeted that he had found an exploit in the latest iPhone OS 3.1.3, which could enable the unlock on 05.12.01 baseband for iPhone 3GS and iPhone 3G. Yesterday he has been banned by Apple for the so called "security reasons". It seems that Apple is quite angry! Here is what Sherif gets when he tries to access App Store from his iPhone:

Sherif Hashim’s Tweets:

"Your Apple ID was banned for security reasons", that's what i get when i try to go to the app store, they must be really angry ))))

and guess what my apple ID was, "sherif_hashim@yahoo.com", what a fool was me not to notice )), can't help laughing, they are babies ))

Another iPhone hacker named iH8sn0w, the developer of Sn0wbreeze (PwnageTool alternative for Windows), tweeted saying he was also banned by Apple right after he released an exploit known as XEMN:

@sherif_hashim lol, they did that to my ih8sn0wyday[@t]googmail.com too. (right after I posted XEMN)…

For now Apple isn’t banning Jailbreakers - they’re banning people who actively work to find exploits in the iPhone software to create Jailbreaks for the rest of us.

AT&T, Telefonica, Orange and 9 other world's leading mobile phone operators created an alliance to build an open technology platform that is designed to deliver applications to mobile phone users. The decision will be announced tomorrow at the Mobile World Congress in Barcelona. There are rumors the presentation is supported by Samsung, Sony Ericsson and LG.

According to the Times, Vodafone hasn't yet committed to the new alliance. It is collaborating with Verizon Wireless, Softbank of Japan and China Mobile to create a new common technology standard.