Samsung and Best Buy officially announced their pertnership
Last week, it was noted that Samsung is going to usher in a new “store-within-a-store” concept inside Best Buy stores to compete the Apple Shops, which are located in many locations of Best Buy for several years.
"At the Samsung Experience Shops, consumers can experience Samsung’s full range of mobile products including smartphones, tablets, laptops, connected cameras and accessories, all in one location. The shops enable consumers to interact with and buy Samsung’s latest mobile products and experience how the devices connect together to enrich their lives.
Select Best Buy stores will have Samsung Smart Service™, which includes dedicated Samsung Experience Consultants™ and Best Buy blue shirt sales associates to assist customers with purchasing and activating mobile products on the carrier of their choice, understanding their device and supporting them throughout the lifecycle of their product. The specially trained Samsung Experience Consultants will assist with product demonstrations, basic product services, Samsung account set up, warranty registration and post purchase support."
Samsung and Best Buy have officially announced their partnership. Samsung Experience Stores are focused on mobile products of the company, and they will be located in 1400 locations of Best Buy and Best Buy Mobile in the next few months.
Dimensions of the Samsung Experience Shops will be different, with some major area of 460 square feet, and the other, much smaller stores in Best Buy Mobile locations.
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