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Apple Testing LTE in iOS 5 and Hiring More LTE Engineers





lte

Early last week there appeared some rumors that Apple has been testing a 4G LTE-enabled iPhone with carriers. In an "internal iOS test build" was found a property list file (.plist) for LTE. This might mean that Apple was already testing LTE hardware. This LTE.plist file, however, was found only in some of the builds (GSM iPhone 4, CDMA iPad 2) and it was related to Apple's internal "Fieldtest" application.

LTE is the term the next generation wireless broadband network that is currently being deployed by both Verizon and AT&T. Data speeds for LTE should be significantly faster than the iPhone's existing 3G network.

Other rumors suggest that it is unlikely that Apple will make the jump to LTE so early with the iPhone 5, because, as Apple's Tim Cook said, the first generation of LTE chipsets forced a lot of design compromises, and Apple was unwilling to make those compromises. Such compromises could include very short battery life for mobile phones.  But, as far as we know, AT&T had installed 4G LTE equipment in a major Apple retail store and Apple had put out a job listing for field test engineers with expertise in LTE.




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AT&T Will Start Offering LTE Devices On August 21



attlogo

This week AT&T has revealed that the sales of the first LTE devices, AT&T USBConnect Momentum 4G and AT&T Mobile Hotspot Elevate 4G, will start on August 21st. All customers will be able to utilize 5 gigabytes of data for $50 every month and after the limit will be exceeded 1 gigabyte of data will cost 10$. It is also known that AT&T USBConnect Adrenaline which is LTE-upgradeable will receive an update to LTE on August 26.

AT&T has also told about its plans to sell 4G LTE using five market places later this summer, which are situated in Atlanta, Chicago, Dallas, Houston and San Antonio. All customers with 4G LTE-consistent devices will have access to 4G LTE speeds as AT&T's 4G LTE service will be already available.

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Written by SimplyMax

Thursday, August 18th, 2011. 13:34

22 fake Apple stores were discovered in China



chinafakestore1 chinafakestore2

Recently Apple had investigated retail stores in the southwestern Chinese city of Kumming and found 22 fake Apple shops. Reuters reports that Apple China accused them of violation of its trademarks and ordered stores to stop using the company’s logo.

The investigation began after one local American reported on fake Apple Stores in his blog, adding that they all looked very convincing and even stores personnel believed they have been working for Apple.

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Written by SimplyMax

Thursday, August 18th, 2011. 10:51

Apple Proposed A Glass-Roofed Store in Santa Monica



glass-roofed store

Tonight at the Planning Commission of Santo Monica, California, Apple is said to have proposed building of a new Apple Retail Store on the Third Street Promenade of the city. As Curbed notes, the proposal was made by an unnamed retailer. He wants to build 8.084 square foot retail store in the place where three story Borders Bookstore is currently situated.


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Written by maxim

Wednesday, August 17th, 2011. 19:14

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Apple's Low-Cost iPhone to be an 'iCloud' iPhone



iphone_icloud

AppleNApps claims that Apple plans to release a new low-cost iPhone in the coming months. Such low-cost model of iPhone will contain significantly reduced onboard storage and instead rely primarily on streaming content from the company's new iCloud service. That is why some experts call that device as the "iCloud iPhone". But such service would put significant strain on wireless carriers charged with moving data down from the cloud every time it is needed.

We have three independent sources contributing to this report who are all connected to Apple in different capacities. The main takeaway is that Apple intends to launch two iPhone models in the fall with a full upgraded iPhone 5 as expected, as well as a cheaper iPhone which will be the iCloud iPhone.

The iPhone 5 will reportedly appear in a thinner form factor carrying the A5 chip. The iCloud iPhone will have almost the same components currently used in the iPhone 4.

One of our contacts is familiar with the design of the iPhone 4, and says that Apple is cutting the cost of making an iPhone 4 without sacrificing any of its qualities. The main cost cutting will come from Apple reducing on board storage, using a smoother yet cheaper aluminum back and siding, and already having a majority of the supplies on hand. The result will be a cloud based iPhone experience that is unique in the market that will be accessible to a large percentage of users because of the price point.




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Written by Svetlana Osipova

Sunday, August 14th, 2011. 20:44

Will Apple cost $1 trillion?



Trillion

Today Apple managed to pass Exxon and now it is the most world valuable company. However, people’s euphoria lasted several hours and then Exxon were on top again after market rally. But many people are still eager to know: What can happen to Apple next?

One of Reuters’ columnists Robert Cyran is curious whether Apple may become the first one trillion dollars company:

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Written by SimplyMax

Thursday, August 11th, 2011. 11:56

Apple’s iTunes Replay Service Is Delayed



itunes replay
As CNet reports, rumored iTunes Replay service from Apple is delayed. According to the sources of the publication, Apple has still not reached the agreements for movies with at least four of the main six film studios. Reportedly, Apple began negotiations over these agreements earlier this year, but sources note that this process "could drag on for months".


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Written by maxim

Monday, August 8th, 2011. 19:17

New iPhone 5 Part Was Found On The Internet



parts

Yesterday @chronic revealed in his Twitter that at least one reseller got another part of iPhone 5, which appears to be an iPhone 5 proximity light sensor flex cable. You can see it on the picture above.

Kyle Wiens form ifixit.com told MacRumors about the differences. He revealed that resembling iPhone 4 part includes a power button, noise removing mic and light sensors. But this iPhone 5 part does not include the same mic and that’s why it will be somewhere else on the iPhone 5.

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Apple signs 10 year deal for massive Grand Central Terminal retail store



graтв terminal
There were lots of rumors about Apple’s plans to open the largest Apple Store yet within Grand Central Terminal.  And now they have came true as Apple signed a ten year deal with New York's Metropolitan Transportation Authority. The store will be the 23,000 square foot store in Grand Central Terminal, about 3,000 square feet larger than its largest existing store.

Apple will pay $800,000 in rent annually and in ten years the rent will go up to a million dollars annually. The Metropolitan Transportation Authority  said in a statement that the new Apple Store "has the potential to bring a great new shopping destination to iconic Grand Central Terminal and significantly increase revenues for the MTA's transportation system."


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Written by Svetlana Osipova

Monday, July 25th, 2011. 16:34

Apple Keyboards Receive (Very) Minor Detail Changes



Keyboard-Tweaks

Alongside release of Mac OS X Lion and new MacBook Airs, Apple introduced slightly changed keyboards. The main change is that Apple has replaced now the the Dashboard key (located on the F4) with a Launchpad key. The other one is that the icon of the Exposé button (located on the F3) key that is now used for Mission Control in Lion was a little bit changed. Such changes are now implemented only in wired keyboard, but we presume they will soon make their way to the Apple wireless keyboard and keyboards with purchased iMac’s and Mac Pros. Unfortunately, this time Apple has not implemented the rumored backlit keys as well as significant design changes.




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Written by Svetlana Osipova

Monday, July 25th, 2011. 15:25

Amazon’s iPad-optimized Player And Storage Upgrades Will Compete With Apple’s iCloud



amazon_cloud_drive

This year Amazon released its Cloud Player and Cloud Drive services that allow users to store music and other media data on Amazon’s servers and access them from different devices connected to the Internet. After Apple announced iCloud last month, some showed an interest in Amazon tweaking its products to keep with iCloud.


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Pilots Allowed To Use iPad Instead Of Papers



iPad pilot

The U.S. Federal Aviation Administration has allowed airlines to use the iPad instead of flight bags, which in turn will help pilots to save more paper, money and time.


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Written by maxim

Thursday, July 7th, 2011. 10:58

Apple Reportedly Planning Significant Boost in iPad 2 Shipments for 3Q 2011



ipad_2

DigiTimes reports that Apple is planning to increase significantly the iPad 2 shipments for the third quarter of this year. The company is going to ship about 12-14 million devices over that period. These numbers are obviously larger than the 7-9 million units reportedly shipped during the previous quarter.

In order to significantly increase its shipments in the third quarter, Apple has been piling up its inventory of iPad 2 components such as panels in the second quarter to minimize the risk of facing component shortages.

Now it is quite difficult to forecast the iPad’s shipments due to production constraints and the transition from the original iPad to the iPad 2. Moreover, Apple didn’t come up with forecasts of some analysts suggesting that Apple's total 2011 iPad could reach 40 million units and sold in the first quarter only 4.69 million units, though, these numbers include a few initial weeks of official iPad 2 sales.




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Written by Svetlana Osipova

Friday, July 1st, 2011. 11:43

Thunderbolt Cable Teardown Reveals Electronics and Firmware



teardown

Arstechnica and iFixIt claim that Apple’s new Tunderbolt cable is actually a "smart" cable that contains circuitry and firmware. iFixIt have already torn down the cable, having found inside two Gennum GN2033 chips in the connector that works as a transceiver to enable “reliable data transfer at cutting-edge speeds over low cost, thin-gauge copper cables.” There were also found additional support chips and resistors, so the total number of chips inside the Thunderbolt connector is 12, of course not including multiply smaller electronic components.

Quite interesting that the current Thunderbolt ports found in iMac and MacBook Pro are planned to be compatible with future Thunderbolt cables, bringing a significant speed improvement. But the current generation of such ports works on the traditional wiring.


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Written by Svetlana Osipova

Friday, July 1st, 2011. 10:47

Apple will release two new iPhone models in late September



iphone5-iphone4s

According to Business Insider analyst Chris Whitmore reports that Apple plans to release not only the iPhone 5 this fall, but they will also release a cheaper version of the iPhone, the iPhone 4S.

This means that Apple will release a minor update to the iPhone 4, the iPhone 4S, as well as a major update called the iPhone 5.

"With Nokia and RIMM struggling," he writes, "the time is right for Apple to aggressively penetrate the mid range smart-phone market (i.e. $300-500 category) to dramatically expand its [total addressable market] and market share."

As Whitmore sees it, an iPhone 4S that is unlocked, priced around $349, and comes with a pre-paid voice plan would "drive significantly greater penetration" into an addressable market that has grown to include 1.5 billion potential customers in 98 countries, two thirds of whom prefer pre-paid plans.

The rumors about cheaper iPhone have been reports floating around for a long time. It's a pity that Whitmore only offers us his prediction without any evidence or inside knowledge.

Here is a summary of what we have in mind right now:

iPhone 5:

  • 4" screen
  • new design
  • dual core
  • 8MP camera
  • possible dual LED and/or dual camera
  • 64GB
  • 1080p video

iPhone 4S:

  • 3.5"
  • old design
  • single core
  • 5MP camera
  • 4GB Storage
  • 720p video



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