Apple Purchased Israeli Firm PrimeSense for $360

Apple spokeswoman Kristin Huguet on Sunday confirmed that the company from Cupertino has purchased an Israeli firm called PrimeSense. This sum of acquisition is $360 million and this is probably the only thing we know for sure.

According to AllThingsD,

Apple spokeswoman Kristin Huguet confirmed the PrimeSense deal with the boilerplate comment the company typically provides when news of one of its acquisitions leaks: “Apple buys smaller technology companies from time to time, and we generally do not discuss our purpose or plans.”

The talks between two companies began in July. PrimeSense is the firm behind Microsoft’s Kinect sensor; it specializes in creation of motion sensing systems and hardware for 3D scanning applications.

This is not the first Israeli-based acquisition Apple has made. The Cupertino, Calif.-based hardware giant purchased Anobit — a supplier of high-performance flash memory controllers — earlier this year for a reported sum of $500 million.

Looks like the company from Cupertino is seriously thinking on adding new features to its Apple TV and other gadgets.

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Written by Andrey

Monday, November 25, 2013. 23:39

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