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News tagged ‘eBooks’


Apple design chief Jonathan Ive awarded knighthood





ive

The BBC reported on Friday that Jonathan Ive, Apple's senior vice president of industrial design, has been named a Knight Commander of the British Empire in the U.K.'s 2012 New Year Honours list for "services to design and enterprise”. In 2005 he was awarded the title of Commander of the British Empire. Ive responded that he was "both humbled and sincerely grateful" by the commendation.

"I am keenly aware that I benefit from a wonderful tradition in the UK of designing and making," he said. "I discovered at an early age that all I've ever wanted to do is design."

Ive’s father was the first who inspired him to study design. Ive went on to study Industrial Design at Newcastle Polytechnic University. It was there that he first realized the potential of designing on the Mac.

"I discovered the Mac and felt I had a connection with the people who were making this product," he said. "I suddenly understood what a company was, or was supposed to be."

After graduating, Ive worked at the U.K. design agency Apple cooperated with. Then the company noted his talent and offered him a full-time position. During his 19 years at Apple, Ive and Steve Jobs became close friends and even "spiritual partners", according to Jobs' biography. While Jobs and Ive were close friends, Ive did admit to Isaacson that he felt Jobs had stolen some of his ideas.

"[Jobs] will go through a process of looking at my ideas and say, 'That's no good. That's not very good. I like that one,'" Ive told Isaacson in an interview. "And later I will be sitting in the audience and he will be talking about it as if it was his idea. I pay maniacal attention to where an idea comes from, and I even keep notebooks filled with my ideas. So it hurts when he takes credit for one of my designs."




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Written by Svetlana Osipova

Sunday, January 1st, 2012. 17:55

Thunderbolt-supported PCs, Motherboards And Notebooks Will Be Released In April 2012



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According to DigiTimes, Intel has informed its partners that the company is going to "fully release" Thunderbolt tecnhology in April of 2012. Reportedly, Intel plans to release Thunderbolt-supported notebooks, desktop PCs and motherboards at that time.


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Written by maxim

Tuesday, December 27th, 2011. 14:34

Apple's MacBook Air projected to reach sales of 1.6M per quarter



mac book air

Analyst Mark Moskowitz with J.P. Morgan expects that MacBook Air sales will reach an average of 1.6 million units per quarter over the next 12 months. In the third quarter of calendar 2011, Apple sold 923,000 units of the MacBook Air, representing 838.6 percent year-over-year growth. Comparing with the previous quarter MacBook Air sales grew by 43.8 percent, outpacing total Mac unit growth of 17.1 percent.

China is now becoming a strong driver for growth of MacBook Air sales. Last quarter, MacBook Air units grew 339 percent year over year in China, versus 76.5 percent for the rest of the Mac lineup. Moreover, notebooks based on Intel's Ultrabook specification are highly unlikely to be a significant threat to the MacBook Air.

"In general, we think that Ultrabooks are highly-discretionary devices, and pricing on competitive offerings must fall below $800 before posing a viable threat to Apple's MacBook Air," he wrote in a note to investors. "In our view, Apple's first mover advantage and optimized feature set and form factor command a higher price that early adopters, productivity users, and Apple enthusiasts are willing to absorb."




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Written by Svetlana Osipova

Tuesday, December 13th, 2011. 22:27

Ivy Bridge to Bring Triple Display Support to MacBook Air



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Intel intends to launch its mobile Ivy Bridge processors in April and May of next year. The report posted yesterday ttracts special attention to the fact that the Ivy Bridge platform, both mobile and desktop, will provide support up to three independent displays. Noteworthy, one of those displays will be an internal one.

While we're talking about graphics, as with the desktop Ivy Bridge processors, the mobile processors also support up to three independent displays, although one of these will be the built in display in the notebook, but hopefully we'll see notebooks with a DisplayPort connector as standard come next year.

The current Sandy Bridge platform supports only two independent displays. For example, the 13-inch MacBook Pro can only drive two external displays by turning off its internal display. More powerful MacBook Pro models can currently drive two external displays in addition to the internal one. But Ivy Bridge opens door to a direct support of three displays. Users of the MacBook Air will be able to connect to two external displays.




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Written by Svetlana Osipova

Thursday, December 8th, 2011. 11:11

Updated MacBook Air Line with New 15-Inch Model Coming in 1Q 2012



macbook_air

Digitimes reports that Apple plans to update its MacBook Air line in the first quarter of 2012. The company is expected to launch a new 15-inch model alongside refreshed 11.6-inch and 13.3-inch models with Intel's Ivy Bridge processors that will bring significant graphics improvements and new OpenCL support.

Apple reportedly is set to launch its new MacBook Air series notebooks with panel sizes of 11.6-inch, 13.3-inch and 15-inch in the first quarter of 2012 and will directly compete against ultrabooks from PC brand vendors, according to sources from the upstream supply chain.

The sources noted that related upstream players have already started pilot production of the MacBook Air models and will add a 15-inch model into the product line to expand its reach in the ultra-thin notebook market.

Apple is likely to provide discounts on the current MacBook Air models ahead of the debut of the new models.

First rumors about new ultra-thin 15-inch notebook from Apple appeared in July. Digitimes also reported that component production for the notebook had begun with an eye toward a second quarter 2012 launch.




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Written by Svetlana Osipova

Tuesday, November 29th, 2011. 9:43

Rumors: Apple ‘Questioning’ The Future Of Mac Pro Line



mac pro

Last week it was reported that after pricing information on Intel's upcoming Sandy Bridge E processors surfaced, Apple’s potential options for Mac Pro line update in early 2012 began to clear up. Apple has not updated the Mac Pro line since mid-2010, and Intel’s delays in new processors have pushed their update out from this year to first quarter of 2012.


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Written by maxim

Tuesday, November 1st, 2011. 12:11

Apple’s Covent Garden Store Was Raided By Motorbike Gang



covent garden apple store

In London Apple’s Covent Garden has been robbed early today. A gang of seven thieves on motorbikes has raided this retail store in an attempt to steal Mac notebooks and iOS devices.


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Written by maxim

Monday, October 10th, 2011. 18:01

Intel: Existing Macs With Thunderbolt Will Support Fiber Optical Cables



thunderbolt cable Dave Salvator, Intel’s representative, said to Macworld that current Macs with Thunderbolt interface will be capable to work with fiber optic cables which will be released next year. This will make possible backwards compatibility of these cables with existing Thunderbolt I/O ports that is designed for work with electrical cables. Slavator said:


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Written by maxim

Tuesday, September 27th, 2011. 17:12

Apple has been denied trademark for Multi-Touch



multi_touch

The United States Patent and Trademark Office has denied an Apple’s application for a trademark on the term Multi-Touch, applied by the company on January 9, 2007, the day the iPhone was introduced. Receiving deny, Apple appealed to the Appeal Board. The board also refused to grant the trademark, noting that the term "multitouch" has taken on generic meaning, being used by a wide variety of publications to describe the touchscreen technology on Android phones, tablets, and notebooks.

Thus, from the foregoing, we find that “multi-touch” not only identifies the technology, but also describes how a user of the goods operates the device. Based on the evidence discussed above, as well as other evidence in the record, we agree with the examining attorney that MULTI-TOUCH indeed is highly descriptive of a feature of the identified goods. We now consider whether applicant has submitted sufficient evidence to establish acquired distinctiveness of this highly descriptive term.


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Written by Svetlana Osipova

Tuesday, September 27th, 2011. 16:57

MacBook Pro refresh coming before Christmas



macbook pro

MacRumors has heard that the MacBook Pro line will receive minor processor updates before the holiday shopping season.

According to people with proven insight into Apple’s future product plans, the late-2011 MacBook Pro refresh will deliver marginal speed bumps to the notebooks’ Core i-Series of Sandy Bridge processors but will otherwise introduce no material changes over the existing models. While precise timing for the update may change, those same people say the Mac maker currently anticipates an introduction of the refreshed line before the end of the month.

Moreover, Intel recently announced that its next-generation processor code-named Ivy Bridge will offer lower-power quad-core chips than the current generation of Sandy Bridge chips. As AnandTech notes, this development means that Apple could offer quad-core processors in its smallest 13" MacBook Pros. Now the 15" and 17" MacBook Pros are the only models that presently offer quad-core processors.




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Written by Svetlana Osipova

Thursday, September 15th, 2011. 20:55

Ultrabook Manufacturers Limiting Initial Shipments in Face of MacBook Air Popularity



macbook_air_ultrabooks

Apple’s current generation of MacBook Air is very popular with customers. Apple sells up to 500,000 units per month. MacBook Air’s success has drawn the interest of “Ultrabook” models’ manufactures whose aim is to compete with the MacBook Air. Intel and Windows PC seem to test the waters, limiting initial shipments to a combined 50,000 units.

First-tier notebook brand vendors Acer, Lenovo, Toshiba and Asustek Computer, understanding that demand for notebooks is unlikely to recover in the fourth quarter, while Apple's products are taking up all the glory in the market, will limit their initial Ultrabook shipment volume to below 50,000 units for testing the water, according to sources from notebook makers.

Intel planed that Ultrabook pricing will start under $1000 but the company faces difficulties trying to bring costs to the point where they can compete with the MacBook Air.




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Written by Svetlana Osipova

Wednesday, September 7th, 2011. 11:10

Apple Is A Top Performer In Mobile PC Market



Apple shipments

Today analytics firm DisplaySearch published its estimations of mobile PC sales for the 2Q 2011. The research counts both tablets and notebooks, and Apple managed to outpace all its rivals with 21.1% of the market share. The company easily passed (by nearly 4 million units) second-place HP, which has 15% share with 9.7 million units shipped.


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Written by maxim

Thursday, August 18th, 2011. 22:15

Apple Threatened To Stop Using Intel Processors Due To Power Consumption



Intel Processors

In the The Wall Street Journal’s article about Intel investing $300 million on developing "Ultrabook" platform, an Intel executive revealed that Apple was threatening to drop Intel’s processors if they didn’t made their chips less power-consuming.


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Written by maxim

Friday, August 12th, 2011. 21:59

Class-action Suit Filed Against Apple and 5 Book Publishers Over E-book Pricing



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A class-action lawsuit has been filed against Apple and 5 of the 6 major book publishers: Hachette, HarperCollins, MacMillan, Penguin, and Simon & Shuster. The lawsuit claims that they "colluded to increase prices for popular e-book titles to boost profits and force e-book rival Amazon to abandon its pro-consumer discount pricing."

From the lawsuit:

In November 2007, Amazon revolutionized the book publishing industry by releasing the Kindle, a handheld digital reader for electronic books or “eBooks.” A major economic advantage to eBook technology is its potential to massively reduce distribution costs historically associated with brick-and-mortar publishing. But publishers quickly realized that if market forces were allowed to prevail too quickly, these efficiency enhancing characteristics would rapidly lead to lower consumer prices, improved consumer welfare, and threaten the current business model and available surplus (profit margins). So, faced with disruptive eBook technology that threatened their inefficient and antiquated business model, several major book publishers, working with Apple Inc. (“Apple”), decided free market competition should not be allowed to work – together they coordinated their activities to fight back in an effort to restrain trade and retard innovation. The largest book publishers and Apple were successful.

This lawsuit alleges that as a "direct result of this anticompetitive conduct as intended by the conspiracy, the price of eBooks has soared" and "bring claims under federal and state antitrust laws to enjoin the illegal conduct and to obtain damages."




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Written by Svetlana Osipova

Wednesday, August 10th, 2011. 20:13

Apple’s 15 inch Notebook Is In Its Final Testing Stage



15 inch notebook

According to MacRumors, Apple’s 15-inch notebook featuring an ultra-thin design is undergoing final testing. It is unknown yet whether this 15-inch notebook will be presented as an extension of MacBook Air line or a model of a redesigned MacBook Pro line. Even though the device is reportedly undergoing final testing, its release date is kept in secret.


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Written by maxim

Thursday, July 28th, 2011. 12:29