News from category ‘Official’

As it was announced by Steve Jobs on the "Back to Mac"event, the next version of Mac OS X is dubbed as "Lion" and will come next summer, bringing some of iOS features to the platfrorm. According to Apple, Lion is being developed with taking into account the innovations that iPad brought with its software:

"Lion brings many of the best ideas from iPad back to the Mac, plus some fresh new ones like Mission Control that Mac users will really like. Lion has a ton of new features, and we hope the few we had time to preview today will give users a good idea of where we are headed."

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Yesterday the US President Barack Obama had a one-on-one 45 minutes meeting with Apple CEO Steve Jobs. The meeting took place at a San Francisco hotel.  The President was personally interested in having such discussion.  White House press secretary Robert Gibbs noted that, during the meeting, the two talked about American competitiveness and education, energy independence and ways to increase job creation. Шt is worthwhile noting that Jobs already met with Obama in 2008 during his election campaign.

Yesterday iFixit posted some pictures of 11.6-inch MacBook Air teardown. Here are results of this disassembling:

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Now Apple decided to supply with the just launched new MacBook Air a solid state reinstallation drive that plugs into the USB port. It looks like a mini USB dongle only without storage space and shielding. So, Apple is the first company, decided not to use ordinary CDs or DVDs as reinstall drives. And now the Internet is full of titles, which call Apple the “CDs killer”.

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As already known, the new Apple’s Mac OS X 10.7 Lion is planed to be released next summer. New operating system will adopt some iOS features. Now Apple works to bring many of its mobile innovations into the next version of Mac OS X 10.7. So, Apple will add the following the mobile-optimized features to the Mac from iOS:

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Few hours ago Steve Jobs presented two new MacBook Airs, which became the result of hooking up the iPad and a MacBook (according to his words). They have neither hard nor optical drive, as they keep all the data on the solid state drive. Here is how Steve Jobs explained such an innovation:

"MacBook Air is the first of a new generation of notebooks that leaves behind mechanical rotating storage in favor of solid state flash storage. We’ve taken what we have learned with the iPad—solid state storage, instant-on, amazing battery standby time, miniaturization and lightweight construction, to create the new MacBook Air. With its amazing responsiveness and mobility, it will change the way we think about notebooks."

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Here is a nice live blog from Macworld:

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For those who have no time or desire to read the entire transcript of Steve Jobs’ Apple Q4 Earnings Call, here are the most interesting facts he revealed during the speech.

• Apple has sold 14.1 million iPhones, 3.89 million Macs (2,6 million notebooks and 1,29 million desktops) and 4.19 million iPads for the last quarter.
• The total profit in fourth fiscal period is $4,46 billion.

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Here is a nice live blog from Appleinsider:

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Apple has confirmed it will offer live streaming of its event today. The live video will be available here: http://www.apple.com/apple-events/october-2010/

Media Alert
Apple to Provide Live Video Streaming of Today’s Event
What: Live video stream of Apple’s October 20 event
When: Wednesday, October 20, 2010, 10:00 a.m. PDT
Where: www.apple.com/

Live Video Streaming

Apple® will broadcast its October 20 event online using Apple’s industry-leading HTTP Live Streaming, which is based on open standards. Viewing requires either a Mac® running Safari® on Mac OS® X version 10.6 Snow Leopard®, an iPhone® or iPod touch® running iOS 3.0 or higher, or an iPad™. The live broadcast will begin at 10:00 a.m. PDT on October 20, 2010 at www.apple.com/uk.

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What can we expect today? Rumors say that there might be:

• a new version of Mac OS X (Lion)
• new tiny MacBook Airs (11.6" and 13")
• new version of iLife
• Verizon iPhone (probably not)

Don't miss it! Here's when it will start around the globe:

07:00AM - Hawaii
10:00AM - Pacific
11:00AM - Mountain
12:00PM - Central
01:00PM - Eastern
06:00PM - London
07:00PM - Paris
09:00PM - Moscow
02:00AM - Tokyo (October 21st)

Recently an unconfirmed source has reported that mew Mac OS X 10.7 will adopt some iOS interface elements. The most noticeable change, which is  rumored to appear in new Mac OS X 10.7, is that its current Aqua scroll bars will be replaced with the "more minimal look" of iOS scroll bars and scrolling behavior. The scroll bars may also adopt "rubber band" elastic scrolling from iOS devices and a native "pull to refresh" feature. The Mac OS X QuickLook technology may also change color (instead of its translucent black, it will be white) and will include support for popovers in the Spotlight menu.

Here's the Apple CEO in his own words talking during Apple Q4 Earnings Call:

Hi, everybody. As most of you know, I don’t usually participate in Apple earnings calls, since you’re all in such capable hands with Peter and Tim. But I just couldn’t help dropping by for our first 20-billion-dollar quarter. I’d like to chat about a few things, and then stay for the rest of the Q&A, if that’s all right.

First, let me discuss iPhone. We sold 14.1 million iPhones in the quarter, which represents a 91 percent unit growth over the year-ago quarter, and was well ahead of IDC’s latest published estimate of 64 percent growth for the global smartphone market in the September quarter. And it handily beats RIM’s 12.1 million BlackBerrys sold, in their most recent quarter ending in August.

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It was a real surprise when Steve Jobs appeared at the financial results conference call for Apple's Q4 2010 results. He commented some topics, including launch of rumored 7-inch iPad. Jobs criticized such size, saying that it was too small:

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