News from category ‘Official’
Apple I Comes Back To Life In Italy
Apple I, a computer that back in the 1970′s was sold by Steve Jobs and Steve Wozniak in Jobs’ garage at $666.66, and was the first machine to come with 8K of RAM, was bought by Italian entrepreneur Marco Boglione, a long-time Apple user and fan who spent €150,000 to buy the #82 copy of the original Apple I. The item includes the original motherboard, manual and a letter from Steve Jobs, but no screen or keyboard.
How People Actually Use iPads
Silicon Alley Insider has posted a chart showing the comparative results of reported iPad usage from November 2010 to the current month of May 2011. Since November, Apple has sold well over 10 million iPads, so it's interesting to see how behavior with the iPad is changing.
15% of mobile apps launched while offline
The mobile analytics firm Localytics’ study shows that 15 percent of applications for mobile devices are launched while a phone is offline. The firm analyzed data sent to their servers by apps that integrate Localytics’s framework in their code and comparing the app’s launch time with the delay in receiving the data (Localytics works in real time), the firm came to the conclusion 15% of apps are opened while a device can’t connect to the Internet.
iPad 2 would have bested 1990s-era supercomputers

Dr. Jack Dongarra, who teaches at the University of Tennessee, is the keeper of the Top 500 list of the fastest supercomputers and also one of the authors of the Linpack computing benchmark, introduced way back in 1979. Dongarra's group decided to check performance iPad 2 having ported Linpack on the device. Tests on the iPad 2 have so far only been run on a single core of the A5 processor, but Dongarra estimates that a dual-core Linpack run will yield performance of between 1.5 and 1.65 gigaflops -- that's up to 1.65 billion floating-point operations per second. That raw performance means that the iPad 2 would have remained on the list of the world's speediest supercomputers until about 1994. The iPad 2, of course, is a 21st century device, but it is amazing that the single-processor iPad 2 has results of the four-processor version of the Cray 2 supercomputer (pictured). Perhaps, in 20 years or less, the power of modern supercomputers could be n an iPhone.
Queen Of England Demands An iPad

The Queen Elizabeth II asked her staff to buy her an iPad. She saw the device then the newly married Prince Will and his brother Prince Harry showed off theirs to her on a recent gathering at Buckingham Palace. The Queen of England was impressed “how easy it was to use, the large screen and how light it was”.
The Queen has a mobile phone as well as the iPods, so an iPad is the logical progression. She thinks it will be great to keep her entertained on all the long trips she has to make.
Apple Named World's Most Valuable Brand at $153 Billion

Marketing and advertising group WPP conducted its annual study of global brands and placed Apple at the top of the list of the most valuable brands for the first time. Brand values are calculated using an analysis of financial and market data alongside reports from analysts and surveys of over two million consumers around the globe. Apple checks in with a brand value of over $153 billion, up 84% over last year and well ahead of second-place Google, which had topped the survey for the previous four years, at $111 billion.
Foxconn Workers to Sign ‘Anti-Suicide Pledge’

Harsh working conditions at the Foxconn factory in Shenzhen, China, have long been the center of attention. A recent investigation at the Foxconn factory revealed that employee overtime was excessively above the legal limit of 36 hours per month. One employee payslip showed 98 hours of overtime in just one month. Workers are banned from talking to their colleagues and must stand for the duration of their 12 hour shifts.
The new iMac does 450 Mb/s WiFi
HardMac reports that that the latest iMac family released this week support up to 450 Mbit/sec Wi-Fi. Apple first brought the 450Mbps WiFi features in the 2011 MacBook Pro family, but they haven’t been actively advertising it. Apple changed their Airport card and also installed 3 antennas (instead of 2 before), something indispensable to be able simultaneously to use 3 channels of 150 Mbits/s. Each antenna is capable of a data rate of 150 Mbit/sec. Combined, the three antennas achieve the 450 Mbit/sec speeds using the multiple-input/multiple-output (MIMO) wireless standard.
As noted by AppleInsider, the newest iMacs and MacBook Pros must be running a developer build of Lion to take advantage of the 450 Mbit/sec speeds. And MacRumors notes that in order to actually take advantage of the 450 Mbit/sec speed, you'll need to have a compatible wireless router, such as the latest AirPort Extreme or TimeCapsule.
Apple Continues to Close on Nokia for Title of World's Top Smartphone Vendor

Apple continues to hold second place among the world's top smartphone manufacturers with 18.7% market behind Nokia, with unit sales up 114% year-over-year. Although market-leader Nokia's smartphone share declines, Apple’s share is rising by three percentage from the year-ago quarter.
Apple reached a new record shipment volume in a single quarter, and inched closer to market leader Nokia with fewer than six million units separating the two companies. The company posted market-beating year-over-year growth and recorded triple-digit growth in two key markets: the United States, with the release of its CDMA-enabled iPhone, and Greater China. Additionally, the company enlisted South Korean Telecom and Saudi Telecom as carrier providers of the iPhone.
Apple Negotiating Deal With Nuance for Speech Recognition in iOS 5
Apple is rumored to be negotiating with Nuance Communications, the speech recognition company behind the Dragon NaturallySpeaking engine that powers a number of popular applications for Mac OS X, iOS, and other platforms.
Apple has been negotiating a deal with Nuance in recent months, we've heard from multiple sources. What does that mean? Well, it could mean an acquisition, but that is looking fairly unlikely at this point, we hear. More likely, it means a partnership that will be vital to both companies and could shape the future of iOS.
Apple Climbs to #35 in Fortune 500 Rankings
Yesterday Fortune released its annual rating of 500 American’s largest companies by revenue. This time Apple landed at 35th place with over $65 billion in revenue.
Apple climbed 21 slots into the top 50 of the Fortune 500 this year. How'd it get there? The company not only continues to expand its reach in existing markets, it also keeps creating new ones. Take the iPad, which showed the world the power of tablet computing when it was introduced last year. iPad 2 followed, and was one of the most highly anticipated electronic products this year.
Apple Seeking New Vendor for Improved iPhone Ambient Light Sensor
A new report from DigiTimes claims that Apple is in discussions with two Taiwan-based integrated circuit design firms, Integrated Memory Logic (iML) and Capella Microsystems, for sourcing of components for the company's iOS devices. Capella is said to have already delivered new ambient light sensors to Apple for testing and verification. The ambient light sensor is used in mobile devices, in conjunction with software, to determine the automatic screen brightness and optimal settings depending on external light conditions. Apple intends to implement these sensors in the next-generation iPhone, set to be announced in September.
First iMacs 2011 Benchmarks
The first iMac 2011 benchmarks already appeared on Geekbench’s website, revealing good performances for the new machines with results sometimes (depending on the model) above 2010 Mac Pros and early-2011 MacBook Pros.
New iMacs: Teardown, First Benchmarks

Only couple days ago Apple released new iMacs with Sandy Bridge possessors and Thunderbolt technology. iFixit’s team, of course, immediately started tearing down a 21.5-inch model. They found that this model iMac opens in the same way as previous generations by pulling off the magnetically-held glass and removing the screws holding the LCD in place.
Apple Using New “Pulse” Program for Customer Feedback

Several users in the past week received email invitations from Apple to join a new customer feedback program called “Pulse”, aimed at providing ”input on a variety of subjects and issues concerning Apple.”
Apple values your opinion and invites you to participate in a survey about your Apple products. Your responses will remain completely confidential, and results will be viewed only in aggregate. The survey should take five minutes or less to complete.
Leave a comment





