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iPhone 5 Launching in India and Other Countries on November 2





The Economic Times reports that Apple will start selling the iPhone 5 in India on November 2. It was rumored that the launch was set for today, but the supply delay forced Apple to postpone the introduction for a week.


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Written by Svetlana Osipova

Monday, October 29th, 2012. 0:13

Phil Schiller Claims Customers Aren't Asking for Built-In Blu-Ray Anymore



According to Apple’s Head of Marketing, Phil Schiller, Apple's customers don't need Blu-ray drives in their Macs. Not surprising, since Apple has removed the optical disk drives from their laptops, and now in desktop computers, but it can cause some confusion among fans of Blu-ray.


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Written by Svetlana Osipova

Saturday, October 27th, 2012. 18:36

Apple Already Sold Out of Initial White iPad mini Pre-Order Stock



At 3 a.m. Eastern / 12 a.m. Pacific today, Apple began taking pre-orders for the 4-th generation iPad and iPad mini. As it was noted on the forums, a starter supply of white iPad mini in the United States was quickly sold out. Within the first 17 minutes, the delivery time for the white iPad mini stretched up to 2 weeks. Shipping black iPad mini Wi-Fi is available on 2 November.


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Written by Svetlana Osipova

Friday, October 26th, 2012. 22:23

Apple Shipped 16.6% Of Global Smartphones In Q3 2012



Today Strategic Analytics published its latest report revealing that global smartphone shipments increased to 162 million in the third quarter of 2012. Executive director at Strategy Analytics Neil Mawston said:


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Written by maxim

Friday, October 26th, 2012. 21:40

Apple announces Q4 2012 earnings



Yesterday, during the earnings call, Apple reported record fourth quarter profits that rose nearly 25% to $8.2 billion. The quarterly revenue amounted $36.0 billion for the three-month period ending ended September 29, 2012. Gross margin was 40.0 percent compared to 40.3 percent in the year-ago quarter. International sales accounted for 60 percent of the quarter’s revenue.


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Written by Svetlana Osipova

Friday, October 26th, 2012. 16:50

Apple Posted ‘Samsung Did Not Copy iPad Design’ Statement On Its UK Site



As ordered by a UK court, Apple posted a link with the text "Samsung / Apple UK judgment" on its U.K. website. The notice acknowledges that Samsung’s Galaxy Tab devices had not infringed on the design of iPad. In the beginning of the notice Apple said:


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Written by maxim

Friday, October 26th, 2012. 14:52

Tim Cook: iPad Mini Priced “Aggressively”



Yesterday Apple hold a fourth quarter earnings call where CEO Tim Cook explained the company's pricing philosophy for the iPad mini.

When we set out to build it, we didn't set out to build a small, cheap tablet. We set out to build a smaller iPad that offered the full iPad experience. The difference between us and the competition is profound. 35% larger screen than 7" tablets. 2 great cameras. Fastest communications with dual bank Wi-Fi. Fit and finish of our precision enclosure is breathtaking when held in your hands. That's what we've done, the iPad mini has higher costs and gross margin is significantly below our corporate average. Height of the cost curve, but we want to make a large number and we're going to work to try to get down the cost curve and get more efficient with manufacturing as we've done with our other products.


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Written by Svetlana Osipova

Friday, October 26th, 2012. 14:12

Touchscreen Production Issues Contributed To iPad Mini Pricing



Digitimes reports that one of the main reasons that Apple was unwilling or unable to release the iPad mini with the price below $329 is difficulties with production of touchscreens as Apple switches to new "GF2 Dito" technology. The report notes:


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Written by maxim

Friday, October 26th, 2012. 0:55

13-inch MacBook Pro Teardown Revealed Minor Changes in Accessibility



iFixit has already torn down the new 13-inch Retina MacBook Pro, saying that there are several improvement in accessibility compared to the 15-inch model.

One of the interesting changes is a battery layout with space underneath the trackpad being free of battery cells. Instead of battery cells in that area, Apple has opted to mount the flash storage, thus allowing access to the trackpad if it needs to be replaced.


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Written by maxim

Thursday, October 25th, 2012. 19:19

iPad Resales Increased 700-1000%



As MarketWatch reports, websites specializing in device resales saw enormous increase in iPad interest after Apple's media event yesterday, with submission for resale rising 700-1000 percent. Chief gadget officer at Gazelle.com Anthony Scarsella said:


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Written by maxim

Thursday, October 25th, 2012. 0:56

iPad mini gets Siri but iPad 2 still left without



The new iPad mini is compatible with Apple's Siri voice recognizing assistant, however the iPad 2 still won't be able to access the feature. It seems that Siri will never make it to the iPad 2, as the tablet was only mentioned in passing in a brief a comparison to the new iPad mini. It is unclear why Apple decided to once again pass over the iPad 2, though it could mean that Apple may axe the product from the tablet line as it is more expensive and less capable than its newly-released sibling. Moreover, the mini-model of the iPad has the same screen resolution as the 9.7-inch iPad 2's.


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Written by Svetlana Osipova

Wednesday, October 24th, 2012. 23:35

Spec comparison: iPad mini vs iPad 2 vs iPad 4



What's the difference between iPad Mini and iPad 2 and iPad 4? Let's take a look at the full spec comparison made by Apple:


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Written by admin

Wednesday, October 24th, 2012. 23:07

How Apple made the iPad mini 23% thinner and 53% lighter




Yesterday Apple introduced the new iPad mini which has the same resolution as iPad 2 in a smaller 7.9 inch form factor that's two thirds the price of the latest iPad. But last year, it was more likely that Apple would make the iPod touch larger than reducing the size of the iPad. Apple went far further and did both, expanding the Retina Display iPod touch (along with iPhone 5), and scaling the iPad down.

This effectively gives Apple two very different new devices with nearly the same pixel count and very similar prices: the 4 inch iPod touch ($299/32GB and $399/64GB) and 7.9 inch iPad mini (16GB/$329; 32GB/$429; 64GB/$529; each with a 4G LTE cellular option for $130 more).


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Phil Schiller Defends Pricing On iPad Mini



With the iPad mini’s pricing starting at $329, some people were disappointed that Apple was unable or unwilling to release the tablet at approximately $249. With rival 7-inch tablets selling at about $199, some observers believe that Apple left too big pricing gap for potential tablet buyers.


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Written by maxim

Wednesday, October 24th, 2012. 21:43

The iPad mini keynote in less than 4 minutes [Video]



If you dont have an hour and twelve minutes to watch full Apple’s iPad mini keynote, here is a short version which is less than 4 minutes:




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Written by admin

Wednesday, October 24th, 2012. 18:03