News from category ‘Official’

On Monday Apple introduced its next-generation MacBook Pro with Retina Display. Just days after reviewers of the biggest mainstream publications started post their opinions on the redesigned 15-inch MacBook Pro, but some of them remain putting off by the $2,200 entry price. Here are some of the highlights:

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On Wednesday Nico Weber, a Google Software Engineer, revealed that the company "committed to polishing" its Chrome browser to take advantage of Apple's new MacBook Pro with Retina Display, released on Monday. Nico posted the promise to the company's official Chrome blog along with a screenshot of the "early results" of high-resolution support in Chrome.

"We have further to go over the next few weeks, but we’re off to the races to make Chrome as beautiful as it can be," he said.

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According to sources close to the matter Apple will reportedly kill off the Ping iTunes service when the next iteration of iTunes rolls out alongside iOS 6 this fall, reports All Things D. The social music network has suffered waning participation since its introduction in 2010.

Apple CEO Tim Cook confirmed these rumors partly when he said at the D10 conference in May that the company might kill off Ping but vowed to add more social integration into its products. Ping is still active, but sources say that the social network will be redacted this fall and replaced by deeper Twitter and Facebook integration.

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Apple confirmed that its CEO Tim Cook sent an e-mail to a Facebook group page dedicated to the Mac Pro on Monday and said that the company is indeed "working on something really great" for 2013, allaying current Mac Pro owners' fears that the desktop has reached its end of life.

The slightly updated Mac Pro presented by Apple at WWDC on Monday wasn't the significant revamp. The machines received 12-core Xeon chips, but CPUs are based on Intel's two-year-old Westmere-EP architecture and not newer Xeon E5 silicon. Professional users were hoping for something more significant and impressive.

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According to the Associated Press, the Internet Corporation for Assigned Names and Numbers has posted a list of around 2,000 applications for new domain name suffixes. These applications were received by ICANN as part of its program to expand existing domain naming system by adding new suffixes. Among the new domain name suffixes will be those based on brands so that companies can simplify URLs for their websites and enhance their branding.

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Here is an official video from Apple, introduction to the new MacBook Pro with Retina display.

Apple has just published a dedicated WWDC keynote stream page to its website, it’s available right here.

Here are the official new MacBook Pro photos from Apple site:

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In March the Australian Competition and Consumer Commission (ACCC) accused Apple of falsely advertising its LTE-capable iPad in the country, filling its complaint against the company. Apple was advertising the device as 4G even though it was not compatible with LTE networks in Australia. Last month, Apple acquiesced to complaints and began rebranding its "iPad Wi-Fi + 4G" as the "iPad W-Fi + Cellular."

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Every year thousands of Apple developers flock to San Francisco to attend Apple’s World Wide Developers Conference to be educated in all things Apple. Over the past decade the conference has undergone some big changes as Apple has introduced products like the iPhone, Mac Pro, Intel Processors, Mac OS X operating systems, and much more. An event that used to be lightly attended has now become the most popular developers conference in the world and sold out within 2 hours this years.

Here’s a look at the banner images of WWDC over the past 10 years.

2002

Apple announced OS X 10. 2 (Jaguar), QuickTime 6, and held a mock funeral for OS 9 to tell developers there would be no more Mac OS 9 development.

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According to 9to5Google, on June 6 Google will hold an event to introduce the next dimension of its mapping service. The Google’s event will take place just five days before the Worldwide Developers Conference where Apple is expected to show off new iOS 6 with its own mapping solution.

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The European Telecommunications Institute (ETSI) has adopted a standardized design for the next-generation "nano-SIM" that is 40% smaller than the current micro-SIM standard.

Today's SIM card designs take up a significant amount of space inside a mobile device. This space is more and more valuable in today's handsets which deliver an ever increasing number of features.

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Apple is still interested in improving Bluetooth power consumption in its portable devices when converting streaming media to a compatible format. This week AppleInsider discovered a patent application filed in December of 2008. The application is entitled "Data Format Conversion for Electronic Devices" and notes that converting data to a new format can be a power-hungry process.

"The format conversion performed by the portable electronic device may quickly drain the energy stored in its battery," Apple's filing reads. "Therefore, it would be desirable to provide an energy-efficient technique for converting data to a Bluetooth-compatible format."

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Apple's secrecy surrounding its product line is legendary. Apple cofounder Steve Jobs even identified secrecy as one of the specific tenets at Apple that has been responsible for its success. And now Apple plans to become even more protective going forward, the company's chief executive said in an interview to the All Things D.

Questioned by journalists Kara Swisher and Walt Mossberg, Cook revealed that Apple plans to "double down" on product security and secrecy. "We're going to double down on secrecy," Cook said Tuesday. "I'm very serious about this. Double down."

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