News tagged ‘banner’

3:00PM

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Recently Apple updated the iWork that adds public sharing and private upload options for iWork.com and brought some improvements to Keynote and Pages.

All iWork 9.0.5 Applications

• Adds public sharing and private upload options for iWork.com public beta.

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Apple sent registered Mac developers emails inviting them to begin submitting programs to the Mac App Store. Moreover, on the Apple's developer website appeared the above banner. That means that Apple has started accepting Mac Apps for their upcoming Mac App Store. The Mac App Store was announced in October as part of Mac OS X Lion's feature set. Apple claimed that it would be launched in 90 days from the time of the announcement. The Mac App Store mirrors many of the submission guidelines and policies as the iOS App Store. The Mac App developer program is $99/year just like the iOS App developer program.

Hooray! Incipio has released a real case and watch strap (Ling) for iPod nano iWatch! Now we can certainly say that this new offer will be sold with a great speed.

PR managers of Incipio admit that these straps are the best. Well, we need only to know their price ... but so far we've noticed only the following message: "Incipio offers new and unique design of straps for iPod nano iWatch. They are made of advanced polymer materials and are quite comfortable in use ...".

Thus, we can only hope that their price won't be pretty high for those users who are ready to buy one of them.

The Yerba Buena is full of preparations for Apple’s upcoming Special Event for the media on September 1^st. Now the huge banner proudly shows the same Apple guitar that was printed on the invitations sent earlier this week.

The image has given rise to much speculation in the Internet community, and now there are rumors that Apple is going to be releasing new Apple TV with rental services, new iPods and many other devices.

We’ll know it all on September 1^st at 10 am Pacific Time!

As you remember, tomorrow is the day when the WWDC officially starts, but some guy named Adam Jackson made photos of inner banners at Moscone Center in San Francisco (where the conference is held).

As you can see from the photos, the main banner features the slogan “The center of the app universe”. Other banners are focused on iPhone OS and its new features. One of them reveals applications Evernote, Bento and Air Sharing gathered in one folder named “Productivity” and the slogan “Drag. Drop. Organize”.

Other banners emphasize the popularity of Apple’s App Store. “4 Billion Apps Downloaded”, «200,000 Apps on the App Store» - these are the slogans found on the photos.

The last banner has the word “appvertise”, which means it is focused on iAds, new advertising technique in iPhone OS 4.

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Yesterday The Wall Street Journal reported that this year Apple is going to charge companies 1$ million for iAds on its mobile devices. Citing an unknown but reliable source familiar with the matter those companies that want to become a part of the iAds launch will pay $10 million to be first in the door.

The pricing policy of iAds is pretty simple. Every time user sees an ad the advertiser is charged a penny. If he's tapping the banner, Apple charges $2. So $1 million ad buy will provoke a big amount of its views and user taps.

In addition to a higher price Apple wants to take more control over marketing campaigns of its clients. But still it doesn't reduce companies' interest in iAds:

"Despite the high price, ad executives at agencies from Boston to New York and San Francisco to Los Angeles have crowded into conference rooms in recent weeks to listen to the tech company's pitch for iAd".

One of the advertisements that is already developed is an ad for Nike's Air Jordan basketball shoes. It includes iAd logo and animated banner. If you select it, you'll see an interactive store locator, special videoclip and exclusive offers taking place at local stores. This iAd was also shown by Apple on its iPhone OS 4 preview event.

Some experts think Apple's appearance at the market of mobile advertisement may convince some other selling ads companies to switch to other mobile platforms (for example, Google Android).

With a growing popularity of apps for Apple devices advertisers and developers see iAds as a potential opportunity to reach a wide audience and raise more money on it.

As you remember, some time ago Gizmodo acquired an iPhone 4G prototype for $5,000. The story was pretty mystical - Gray Powell who is (or was?) an Apple employee decided to drink some beer and then lost his iPhone 4G in the pub. Another guy found it and then supposedly tried to bring it back to Apple, but nobody believed it's an iPhone 4G. So he sold it to Gizmodo.

Journalists at Gizmodo were very happy - they made a video of it, took dozens of pictures, disassembled it and again made photos and videos.  Then Apple officially asked Gizmodo to bring it back and they did it.

Well now we have information from the report made by Greg Sandoval at CNET where it is said the police are currenty investigating the circumstances of the story to find the evidence enough to support the criminal prosecution.

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CBS Outdoor claimed last week it will remove 2 Apple billboards because of a cease-and-desist letter, that was sent from the city attorney's office earlier.

But that is not the end of the problems for this advertising company, as it may hold the responsibility for that amount of time the ads were displayed. At the moment there is no information about whether Apple will assist anyhow or no.

The issue is induced by the continuing crackdown against "supergraphics" in Los Angeles. For the last few months many illegal signs have been removed. One of the resonsible persons even spent three days in jail for posting forbidden advertisements.

Apple also had problems with their ads before. The giant iPod Touch advertisement at 1205 N. Highland Ave. broke and felt down on the ground last October. Another banner became related to a political controversy, and one dubious Apple billboard was removed without explanation in November.

Popular site Wired.com is currently displaying a dynamic banner from Apple which looks really cool.

In reality G-Map was a true offline browser, and the last update had also added the voice features combined with turn-by-turn directions. All these additions surprised us, because they violated the contract terms of SDK. About 10 days ago, we wrote that G-Map app had suddenly been removed from App Store.

The developers, on the official site, continue to exhibit the same banner which claim G-Map will be back in AppStore, and that the application was removed only because of a major upgrade. This is a very strange this thing, because usually you update applications directly, without any need to first be removed.