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Apple Releases New Apple TV 4 Commercial [Video]
Apple has recently released a new commercial dedicated to the new Apple TV in general and to the applications one can use on the updated set-top box in particular. The ad is called “Apple TV - The Future of TV is Apps” and it is currently available either on Apple’s official YouTube channel or below.
Leave a commentApple Starts Advertising iPhone 6s to Older iPhone Users
As it has been spotted by a number of iPhone users worldwide, Apple is currently advertising the iPhone 6s to those who own an iPhone 5s or an earlier model through the App Store. People see the full-screen image showing a ‘ridiculously powerful’ iPhone 6s and get a prompt to find out more about the device or upgrade to it immediately.
Filming for Steve Jobs Biopic Continues in San Francisco
As you probably know, Danny Boyle and his film crew are currently working on a new movie about Apple’s co-founder Steve Jobs. It is based on the Walter Isaacson biography, which was published in 2011.
Apple Begins Advertising Apple Watch in Apple Stores
As you know, Apple on Monday announced the long-awaited Apple Watch, the 12-inch Retina MacBook and the updated MacBook Air and MacBook Pro models. MacBook Airs and MacBook Pros are currently available for purchase, however, the smartwatch and the new ultra thin laptop will hit the store shelves only on April 24th. If you want to buy the new laptop or Apple’s first-ever wearable device a bit earlier, starting from April 10th you will get an opportunity to pre-order any device.
Apple Launches Updated iAds in New Countries
According to what Apple shared on Tuesday, iAds have recently become available in Russia and Switzerland with several new features like full-screen banners and pre-roll video. These features will allow the ad makers to earn more, so I guess adding them is a huge step forward.
Top 10 Stories of the Week
Like every Sunday, I’d like to tell you about the most interesting posts of the last seven days. Let’s start.
Photo Showing First OS X 10.10 Banner Appeared Online
Ahead of the long-anticipated Worldwide Developers Conference, which kicks off on Monday, the guys from Cupertino showed us a large OS X 10.10 banner. This may indicate that aside from iOS 8, at WWDC Apple will officially unveil the new version of the operating system for Macs. And that's great, I must say.
Apple Begins Putting Up Banners Ahead of WWDC Keynote
As you already know, Apple’s long-anticipated Worldwide Developers Conference, where the guys from Cupertino may announce their new iOS 8 and “Smart Home” software platform, is set to start next Monday. That is why the guys from Cupertino have begun putting the promotional banners in the Moscone center.
Apple and Google Fight for Exclusive Games for Their Platforms
Apple wants major game developers to release their new games exclusively for iOS. This will allow to lure many customers from the competitive platform - Android. The problem is that Google also plans to get the so-called first rights for many games.
Both tech giants promise to promote new games and their developers placing them to all kinds of ratings and lists. Now it’s up to developers to decide what company - Apple or Google - to choose.
Apple to Introduce Full-Screen Video iAds Later This Year
You probably know how the video ads on iOS look like: these are small banners placed on the bottom of the screen. To see the ad, one has to tap on the banner. Pretty simple and quite effective mechanism, I must admit.
Banners for the long-expected iPhone event
According to iGen.fr., Town Hall is being decorated by Apple in preparation for the iPhone special event, which will take place tomorrow.
The banners are the same as those published on invitations Apple sent to press beforehand. The event starts at 10AM Pacific Time.
During tis event Apple is rumored to present a new iPhone 5S, iPhone 5C, and perhaps new software for the Apple TV.
Apple Starts Prepping Moscone West for WWDC 2013
Apple has starting putting up banners at Moscone West in San Francisco in preparation for WWDC 2013. It's expected that Apple will unveil new MacBook Airs, MacBook Pros, iOS 7, and the future of OS X at the its keynote on June 10th.
Here are some photos posted by 9to5Mac.
Adobe has released updates for Creative cloud with Photoshop features
Following the announcement that Photoshop CS6 and Illustrator CS6 provide support of the Retina display, Adobe announced the additional upgrades to Creative Cloud subscription service. The updates are currently available exclusively for the subscribers of Creative Cloud.
Apple Store app gift cards are now available and have a geographical coverage.
On Saturday, Apple started offering digital gift cards that can be purchased via the Apple app Store, and online store. These cards will be available for sending them to friends and family using Passbook. The company first announced that the electronic gift cards will be available when the Apple Store application was updated this week, however, digital coupons were not available for purchase until Saturday.
Apple Begins Prepping Yerba Buena Center for iPhone 5 Media Event
Apple has begun preparing the Yerba Buena Center for its iPhone 5 introduction. The entrance of the Center is wrapped with colorful banners, suggesting that new multicolored iPods will be part of the event. The new banners evoke the imagery the company used to launch new iPods in 2010.