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News from category ‘Official’
Microsoft Releases Cortana to US and Chinese iOS Users
Following the release of the first testing version for a small number of iOS users last month, Microsoft has just released Cortana to users in the United States of America and China. As of Wednesday, Microsoft’s virtual assistant is available on the App Store and can be downloaded for free by all those who have an US or Chinese account.
Leave a commentApple Releases OS X El Capitan 10.11.2 to Users Worldwide
Aside from releasing iOS 9.2 to users worldwide, Apple has also made OS X El Capitan 10.11.2 available for download. The latest update includes a number of important bug fixes and performance improvements and thus is recommended for all existing OS X El Capitan users.
Apple Releases iOS 9.2 to Users Worldwide
Apple on Tuesday released iOS 9.2 to users worldwide. The latest version of Apple’s mobile operating system features a wide number of stability, security and performance enhancements as well as some changes for Apple Music, Mail and Safari. Apart from that, the most-recent update brought the support for Lightning to SD Card Reader, Arabic language for Siri and some other less conspicuous enhancements for iPhone, iPad and iPod touch users.
Apple Launches iPhone 6s Smart Battery Case
Apple has just quietly launched new smart accessory for the iPhone 6s. This accessory is a thin battery case that may substantially increase the battery life of the handset. While iPhones have been supporting the use of third-party external battery cases since the launch of the iPhone 4 or even earlier, it is the first time the company released its own suchlike product.
Apple Gifts Its Retail Employees With $99.95 UrBeats Earphones
The latest report from MacRumors suggests that Apple has gifted its retail employees with a set of urBeats earphones from the Beats by Dr. Dre lineup for the holidays. The retail price of the aforementioned headphones is $99.95. Apple has sent the black and red urBeats headphones to all employees in the world with a packaging saying "Thank You 2015." Giving out presents to its employees, the company shows that without the team of sales specialists, it would be impossible to continue the successful pace on the worldwide market.
Apple Maps Are Now Used 3 Times More Often than Google Maps on iPhone and iPad
According to the latest data from Apple shared by Boston Globe, iPhone and iPad owners are now using the built-in Apple Maps app three times more often than its closest competitor, which is Google Maps. Each week the mapping service gets 5 billion map-related requests from all over the world.
20% of US Customers Prefer 4-inch Smartphones - Survey
According to the latest report from a research firm Piper Jaffray, 20% of customers in the United States of America prefer a 4-inch smartphone form factor. What this means is that Apple may indeed release a second-generation iPhone 5s with a new A9 processor, NFC, Touch ID fingerprint sensor and a number of other new features.
Apple Airs One More iPhone 6s Ad [Video]
Following two iPhone 6s commercials entitled “Ridiculously Powerful” and “Hey Siri” released earlier this week, Apple has just shared a new short clip called “On the Set”. The 15-second ad once again highlights Apple’s virtual assistant Siri and its capabilities. The commercial is available on Apple’s official YouTube channel as well as on our website. Take a look.
More Buyers Opt for Larger iPhones, More Android Users Switch to iPhones - CIRP
According to a research firm Consumer Intelligence Research Partners (CIRP), 37% of iPhone 6s and iPhone 6s Plus buyers have purchased the 5.5-inch model. If to compare the results of this year with those of 2014, we may see that the number of users choosing the iPhone with a larger display has grown substantially over the past 12 months. Last year, 25% of customers decided to purchase the 5.5-inch iPhone 6 Plus, so the increase is equal to 12%.
If to speak about the number of users who switched from rival platforms, Google’s Android in particular, it has changed as well. The share of former Android users accounted for 26% and this is a new record. Last year, it was equal to 12% and in 2013 it made 23% of iPhone 5s purchasers.
MacBooks Are More Durable Than Their Rivals - Survey
Latest survey conducted by Consumer Reports among 58,000 laptop owners who purchased their machines between 2010 and 2015 has revealed that Apple laptops are the most reliable devices on the market. Moreover, MacBooks are less likely to require repairs in the course of 3 to 5 years if to compare with rivals from other vendors. Both Air and Pro MacBook lineups turned out to be extremely reliable and durable.
iOS 9 Adoption Rate Reaches 70% - Apple
According to the latest data shared by Apple, iOS 9 adoption rate has recently reached 70%. What this means is that 70% of active iPhones, iPads and iPod touch units are now running iOS 9 or a higher version of Apple’s mobile operating system. As usual, the data is based on the App Store usage, so it can be called a reliable source of information.
iPad Pro to Temporarily Stop Declining iPad Sales - Analysts
According to the latest report from a market research firm IDC, the 12.9-inch iPad Pro may stop the decline in the iPad sales. Even though the researchers admit that the global tablet market will continue to decline, Apple may actually improve the position of the iPad on this market and even sell more tablets than in 2014. The reason for this is quite simple: the iPad Pro is a large tablet that can be used with a detachable keyboard. It is a good replacement of the laptop for photographers, designers, artists and all those who need an effective tool for work. iPad market share growth, however, will not be long-term, analysts add. In 2017, Apple will once again see a decline.
Apple Releases Two New iPhone 6s Ads [Video]
Apple has recently released two new iPhone 6s commercials called “Ridiculously Powerful” and “Hey Siri”. Both short ads are part of Apple’s "The only thing that's changed is everything" campaign. They focus our attention on the latest smartphone manufactured by Apple and reveal its key features that may be used for performing a wide range of tasks. The commercials are available on Apple’s official YouTube channel as well as on our website. Enjoy!
Useful Tips on Improving Battery Life on Your iOS Device
Every iPhone battery starts draining faster with time. To make your device work longer on a single charge, you can try following the steps below. Most of the suggestions work with iOS 7 or higher, the only exception is probably the Low Power Mode first introduced in iOS 9 earlier this year.
Cortana for iOS Becomes Available for Beta Testers
Microsoft has just made its virtual assistant Cortana available for a number of iOS beta testers. The personal assistant developed specifically for Windows Phone platform is expected to debut on iOS sometime soon and become a serious rival for Apple’s Siri and Google Now.
