News from category ‘Other’

If you are an active Google Reader user and also have an iPad, then you should be waiting for Reeder release for an iPad. But guys from MacStories have already obtained its first beta version somehow. They say it's pretty fast and beautiful with an original user interface. Here are its first screenshots.

This week Apple revealed new patent application that describes its new superior advertisement technique. The document entitled "System and method for providing contextual l advertisements according to a dynamic pricing scheme."

Its main idea is that the effectiveness of the modern mobile advertisements can be improved with using unique pricing scheme (when advertiser pays variable price that based "on the likelihood of influencing user behaviour") and special marketing factors that can determine the effectiveness of the ad.

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Recently Billboard published a report that reveals new information on Apple's share on music sales market. When the first generation iPhone was presented, iTunes had only 12,7% of American music market. In 2008 Apple almost doubled it and made 21,4%. 2009 reveals five percentage points increase - now iTunes has 26,7% of music sales.

Such mobile providers as AT&T, T-Mobile, Sprint, and Verizon Wireless on the contrary lose their positions, downing from 6,6% to 4,9% in 2009. Partly it is explained by lower priced ringtones in iTunes and its free tools for making custom ringtones. Both of these factors eventually attracted more people.

Physical media music in turn loses its popularity from year to year. Numbers reveal its share fell from 57,5% in 2008 to 49,3% in 2009. That means that iTunes actually makes a half of all digital music downloads overall.

iTunes' closest rival Amazon also increased its sales. But in digital MP3 sales the company's share grew from 0,8% in 2008 to 1,3% in 2009, which is not even close to Apple's 26,7% share. Such results, according to Billboard, were "still well short of where major labels had hoped Amazon's download store would be by now, dimming earlier expectations that it will be able to significantly reduce the labels' heavy dependence on iTunes for digital sales."

It is interesting to look forward for Google which recently acquired Simplify Media to expectedly turn it into iTunes rival for Android users. But for now the company's subsidiary AdMob reveals the amount of media bought or even downloaded by Android users is still so small that it cannot be compared with iTunes success.

Some time ago one of the TV-channels in San Francisco, California, broadcasted a news report that highlighted a woman who wanted to purchase an iPad with cash but was denied by Apple representatives in her request. Diane Campbell, who lives on a fixed income and was just saving money for an iPad, became a victim of the company's policy that ensures the device is properly distributed.

Now we received information that Apple had changed its policy and presented her the device for free. The company's senior vice president of retail Ron Johnson told the newscast Apple will stop following credit-only policy.

"It came to our attention that Diane, through your story was very interested in buying an iPad with cash. And we made a decision today to change that."

Two Apple employees came personally to Diane's home to deliver her an iPad for free. Later she talked to the ABC station with an iPad in her hands and said:

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And now we have another leak from Vietnam. Tinhte.vn resource revealed few photos and video of the iPod Touch with camera which must be a next-gen Apple device. As you see from the photos below there is a "DVT-1" stamp on the back of the iPod that means it is a first design verification test unit so it may not be the final look of the upcoming iPod touch. Device's serial number reveals it's a late 2009 iPod touch 3G; also it looks pretty like the eBay prototype we talked about before.

The video reveals the device has 64 Gb and 2 megapixel camera produced by Omnivision and runs diagnostic utility.

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This Friday Judge Clifford Cretan from San Mateo County in California unsealed the affidavit of the lost iPhone prototype case. Cnet was first who studied the document and concluded that Steve Jobs personally called Gizmodo editor Brian Lam to return iPhone:

"Jobs requested that Lam return the phone to Apple. Lam responded via the e-mail address...that he would return the iPhone on the condition that Apple provided him with a letter stating the iPhone belonged to Apple."

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This Wednesday HTC accused Apple in infringing of five their patents. The countersuit was filed with the International Trade Commission and now asks to halt the importation of the iPod touch, iPhone and iPad into America.

Vice President of HTC in North America Jason Mackenzie says the action was taken to protect its partners and customers.

"HTC believes the industry should be driven by healthy competition and innovation that offer consumers the best, most accessible mobile experiences possible".

The press release given by HTC underlines that the company created the most advanced smartphones in the world for the last 10 years.

At this moment there are twelve HTC phones available in America, including the HTC HD2 for T-Mobile, the HTC EVO 4G for Sprint and the Droid Incredible for Verizon.

Still there is no information revealed about the patents that are involved in the suit.

An open letter published by Adobe co-founders John Warnock and Chuck Geschke reveals their true position to Apple. They say Apple wants to "undermine the next chapter of the web". They also believe that the consumers must have a free access to the content regardless to their computers, browsers or any other stuff.

"No company - no matter how big or how creative - should dictate what you can create."

In answer to Jobs' saying that Flash is a closed system Adobe co-founders informed that specifications for Flash are published and available for free so anyone can make their own Flash player. What Apple does is creating walls for their applications and content, thus creating a threat to a future of free Internet, which actually cannot be controlled by anyone. The letter ends with these words:

"What we don't love is anybody taking away your freedom to choose what you create, how you create it, and what you experience on the web."

It is interesting to notice that Adobe also started new advertising campaign on popular tech news sites and in newspapers. Their ads list technologies they "love". One of them even contains the tongue-in-cheek inscription "We [heart] Apple".

This time French site BeGeek.fr posted new photos of the the 4th-Generation Apple iPhone. As you see, it looks like the Vietnamese prototype (which photos were posted earlier here). The site didn't reveal any information on the source of the images.

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New information received by BusinessWeek from anonymous Apple employee reveals that Steve Jobs began to regularly visit Cupertino's office only in January, 2010, though he returned to work after liver transplant in June 2009.

BusinessWeek sought comments from Apple co-founder Steve Wozniak, and he said that he frequently speaks with his friend Steve Jobs and he looks healthy.

"Every time I hear him, he's doing a lot of work and a lot of thinking that's involved in that work, and those things sort of go away if you're very worried about your health".

Jobs announced about his temporary leaving in June 2009. He explained that the reason was about private matter. In September Jobs appeared at Apple's annual music event to present new iPods. It was his first appearance that year and that time he especially underlined his gratitude to a liver donor, who died in a car crash in his mid-20s.

After that Jobs was focused on iPad, and it is reported that he was personally involved in its development.

At this moment he is back at work and experts from Creative Strategies consulting firm say it is good news:

"Except for the fact that he's lost a lot of weight, he's the Steve Jobs of old. At the visionary level, technology and design level, he seems to be working at the same level he was before he was sick."

Hours before we posted photos of another iPhone 4G prototype that were obtained by someone from Vietnamese forum Taoviet. It was revealed that device has a SoC with Apple A4 processor and 256 Megabytes of Samsung DRAM. According to iFixit, the marking "APL0398 339S0084" indicates the A4 processor, and "K4X2G643GE" goes for 256 Mb Samsung RAM.

"Our engineers are not surprised by this finding. We were very impressed by the extraordinarily low power consumption of the iPad, and remarked at the time that its power consumption and board design was much more in line with handheld devices than laptop computers."

So now we're sure that new prototype has the same hardware as in Apple's iPad. By the way, iPhone 3GS has also 256 Mb of DRAM.

It is also examined that the leaked device has a 16 GB capacity instead of Gizmodo's "XXGB", and there are no visible screws on its sites. The new iPhone has a micro-SIM port on its side. A video reveals that new device was turned on but it wasn't running the iPhone OS.

More photos of iPhone 4G hardware are posted below and here.

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Recently The Wall Street Journal had reported that Verizon collaborates with Google to create new tablet device that will compete with the iPad. The information was confirmed by Lowell McAdam, who is a Verizon CEO, in his interview to the paper.

"What do we think the next big wave of opportunities are? We're working on tablets together, for example. We're looking at all the things Google has in its archives that we could put on a tablet to make it a great experience."

Still there were no information revealed about the device's hardware and its manufacturers. McAdam said that collaboration with Google has already led to success in company's efforts to combat the iPhone with Android-based handsets, so he's looking forward for the same result in creating new tablet device.

Verizon CEO also told that the company now will close the gap with AT&T which offers exclusive only 3G data plans for the iPad in the USA. In early 2011 Verizon will present 4G-capable device along with its new high-speed network, which by the end of 2010 will cover 25 to 30 cities. It is planned that there will be more price plans for every selling device, and it may be more expensive than current offers of other carriers who have 3G network.

AT&T seems to not support such policy (at least the company have been repeatedly denying such information), though its CEO Randall Stephenson thinks the industry will be proposing variable pricing once.

"For the industry, we will progressively move towards more of what I call variable pricing. The heavy consumers will pay different than the lower consumers."

Yesterday we posted information about smartphone sales in the last quarter 2010, and as you remember Android-based phones become more popular than iPhones. Now it became known that Apple's spokespeople commented on this data.

In its research NPD group studied over 150,000 completed surveys, that were undertaken online every month in America. Apple's representative Natalie Harrison thinks it is not enough data to make precise conclusions:

"This is a very limited report on 150,000 U.S. consumers responding to an online survey and does not account for the more than 85 million iPhone and iPod touch customers worldwide."

It is unknown why Harrison mentioned iPod touch when discussion was about smartphones market, but according to Reunters last week Harrison had referred to the IDC research. The latter also reveals that Apple losing its positions, but this time worldwide, with Nokia and BlackBerry sales ahead in first and second spots respectively.

ADR Studio, which is an Italian design firm, recently tried to create another "Apple style product" and called it iWatch. As you see, it's a new kind of watch with aluminum casing, 16 Gb capacity and ability to connect to any mobile iDevice via Bluetooth or Wi-fi. The idea of iWatch is that it should answer calls coming to iPhone in your pocket, and internet access should allow reading RSS feeds and even viewing photos and weather. There is also a pico projector built-in to project images and videos.

More photos are given below.

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Examiner reports that Apple made a deal with Lady Gaga under which she will appear in the commercials that will push the upcoming iPhone 4G.

Lady Gaga is 24-year old superstar who has already sold over 10 million albums worldwide. She is known for her unusual way of introducing herself.

9to5mac inquired Lady Gaga's representatives to confirm whether rumor is true or not, but they declined to comment saying "...It's a 'no comment' for us".